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The combined effect of product returns experience and switching costs on B2B customer re-purchase intent
Russo, Ivan; Confente, Ilenia; Gligor, David M.; … - In: The journal of business & industrial marketing 32 (2017) 5, pp. 664-676
Persistent link: https://www.econbiz.de/10011692481
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Loyalty in the business-to-business service context : a literature review and proposed framework
Bardauskaite, Indre - In: Journal of relationship marketing : innovations & … 13 (2014) 1, pp. 28-69
Persistent link: https://www.econbiz.de/10010357246
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Customer satisfaction as a mediator between causes (trust and communication) and the outcome (customer loyalty) in business-to-business relationship marketing in the South African...
Mbango, Phineas; Phiri, M. A. - In: Journal of governance and regulation : international … 4 (2015) 3, pp. 79-88
Persistent link: https://www.econbiz.de/10011609458
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How manufacturer market orientation influences B2B customer satisfaction and retention : empirical investigation of the three market orientation components
Guo, Chiquan; Wang, Yong Jian - In: The journal of business & industrial marketing 30 (2015) 2, pp. 182-193
Persistent link: https://www.econbiz.de/10010532053
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Suppliers' power relationships with industrial key customers
Lacoste, Sylvie; Blois, Keith J. - In: The journal of business & industrial marketing 30 (2015) 5, pp. 562-571
Persistent link: https://www.econbiz.de/10011339880
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An application of European Customer Satisfaction Index (ECSI) in business to business (B2B) context
Askariazad, Mohammad Hossein; Babakhani, Nazila - In: The journal of business & industrial marketing 30 (2015) 1, pp. 17-31
Persistent link: https://www.econbiz.de/10010526576
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Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred; Schnebelen, Stefanie; Schäfer, Daniela B. - In: Industrial marketing management : the international … 43 (2014) 1, pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
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Returns management in a business-to-business context : its impact on customer satisfaction
Vachon, Stephan; Hajmohammd, Sara; Patry, Karine - In: International journal of integrated supply management : … 8 (2013) 4, pp. 173-192
Persistent link: https://www.econbiz.de/10010359673
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Effects of web site characteristics on customer loyalty in B2B e-commerce : evidence from Taiwan
Hsu, Li-chun; Wang, Kai-yu; Chih, Wen-hai - In: The service industries journal 33 (2013) 11, pp. 1026-1050
Persistent link: https://www.econbiz.de/10010126458
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To be or not to be (loyal) : is there a recipe for customer loyalty in the B2B context?
Russo, Ivan; Confete, Ilenia; Gligor, David M.; Autry, … - In: Journal of business research : JBR 69 (2016) 2, pp. 888-896
Persistent link: https://www.econbiz.de/10011436340