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~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Consumer behaviour
29
Konsumentenverhalten
29
Beziehungsmarketing
17
Relationship marketing
17
USA
13
United States
13
Gambling
12
Glücksspiel
12
Customer satisfaction
11
Hotel industry
11
Hotellerie
11
Kundenbindungsprogramm
11
Loyalty program
11
Service quality
6
loyalty
6
Dienstleistungsqualität
5
Holiday behaviour
5
Perception
5
Urlaubsverhalten
5
Wahrnehmung
5
Brand loyalty
4
Consumer behavior
4
Gastronomie
4
Las Vegas
4
Preismanagement
4
Pricing strategy
4
Restaurant industry
4
Switching behaviour
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Wechselverhalten
4
commitment
4
reward programs
4
Brand management
3
Bundling strategy
3
Cross-selling
3
Customer participation
3
Customer retention
3
Event marketing
3
Event-Marketing
3
Experiment
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English
11
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Tanford, Sarah
9
Raab, Carola
4
Baloglu, Seyhmus
2
Berezan, Orie
2
Chen, Sandy C.
2
Hwang, Eunmin
2
Suh, Eunju
2
Dinca, Alexandra
1
Erdem, Mehmet
1
Jung, Shinyong
1
Kim, Yen-Soon
1
Krishen, Anjala Selena
1
Lee, Woojin
1
Shoemaker, Stowe
1
Shulga, Lenna
1
Sung, HeeKyung
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Zhao, Jinlin
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International journal of contemporary hospitality management
3
Journal of hospitality marketing & management
3
International journal of hospitality management
2
European journal of marketing : EJM
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
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Gap analysis as a diagnostic tool for improving the slot gaming experience
Suh, Eunju
;
Erdem, Mehmet
- In:
Journal of hospitality marketing & management
18
(
2009
)
4
,
pp. 445-455
Persistent link: https://www.econbiz.de/10003862062
Saved in:
2
The effects of festival attendees’ experiential values and satisfaction on re-visit intention to the destination : the case of a food and wine festival
Lee, Woojin
;
Sung, HeeKyung
;
Suh, Eunju
;
Zhao, Jinlin
- In:
International journal of contemporary hospitality management
29
(
2017
)
3
,
pp. 1005-1027
Persistent link: https://www.econbiz.de/10011702115
Saved in:
3
Evaluating loyalty constructs among hotel reward program members using eWOM
Berezan, Orie
;
Raab, Carola
;
Tanford, Sarah
;
Kim, Yen-Soon
- In:
Journal of hospitality & tourism research : JHTR ; the …
39
(
2015
)
2
,
pp. 198-224
Persistent link: https://www.econbiz.de/10011282979
Saved in:
4
Antecedents of mandatory customer participation in service encounters : an empirical study
Chen, Sandy C.
;
Raab, Carola
;
Tanford, Sarah
- In:
International journal of hospitality management
46
(
2015
),
pp. 65-75
Persistent link: https://www.econbiz.de/10011301996
Saved in:
5
Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah
;
Shoemaker, Stowe
;
Dinca, Alexandra
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
Saved in:
6
Style before substance? : building loyalty through marketing communication congruity
Berezan, Orie
;
Krishen, Anjala Selena
;
Tanford, Sarah
; …
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1332-1352
Persistent link: https://www.econbiz.de/10011725683
Saved in:
7
Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment
Hwang, Eunmin
;
Baloglu, Seyhmus
;
Tanford, Sarah
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 19-28
Persistent link: https://www.econbiz.de/10011981828
Saved in:
8
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah
;
Hwang, Eunmin
;
Baloglu, Seyhmus
- In:
Journal of hospitality marketing & management
27
(
2018
)
1
,
pp. 106-126
Persistent link: https://www.econbiz.de/10011848326
Saved in:
9
Measuring perceptions of fairness of loyalty program members
Shulga, Lenna
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
27
(
2018
)
3
,
pp. 346-365
Persistent link: https://www.econbiz.de/10011880416
Saved in:
10
Segmenting customers by participation : an innovative path to service excellence
Chen, Sandy C.
;
Raab, Carola
;
Tanford, Sarah
- In:
International journal of contemporary hospitality management
29
(
2017
)
5
,
pp. 1468-1485
Persistent link: https://www.econbiz.de/10011732155
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