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Shelf sequence and proximity effects on online grocery choices
Breugelmans, Els; Campo, Katia; Gijsbrechts, Els - 2005
Persistent link: https://www.econbiz.de/10003319502
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Shelf sequence and proximity effects on online grocery choices
Breugelmans, Els; Campo, Katia; Gijsbrechts, Els - In: Marketing letters : a journal of research in marketing 18 (2007) 1/2, pp. 117-133
Persistent link: https://www.econbiz.de/10003471296
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Close encounter with the hard discounter : a multiple-store shopping perspective on the impact of local hard-discounter entry
Vroegrijk, Mark; Gijsbrechts, Els; Campo, Katia - In: Journal of marketing research : JMR 50 (2013) 5, pp. 606-626
Persistent link: https://www.econbiz.de/10010195938
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Battling for the household's category buck : can economy private labels defend supermarkets against the hard-discounter threat?
Vroegrijk, Mark; Gijsbrechts, Els; Campo, Katia - In: Journal of retailing 92 (2016) 3, pp. 300-318
Persistent link: https://www.econbiz.de/10011566701
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Gains and losses of exclusivity in grocery retailing
Gielens, Katrijn; Gijsbrechts, Els; Dekimpe, Marnik G. - In: International journal of research in marketing : IJRM ; … 31 (2014) 3, pp. 239-252
Persistent link: https://www.econbiz.de/10010427997
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The rise of online grocery shopping in China : which brands will benefit?
Ewijk, Bernadette J. van; Steenkamp, Jan-Benedict E. M.; … - In: Journal of international marketing 28 (2020) 2, pp. 20-39
Persistent link: https://www.econbiz.de/10012231109
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Save or (over-)spend? : the impact of hard-discounter shopping on consumers' grocery outlay
Gijsbrechts, Els; Campo, Katia; Vroegrijk, Mark - In: International journal of research in marketing : IJRM ; … 35 (2018) 2, pp. 270-288
Persistent link: https://www.econbiz.de/10011882556
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Evaluating the effectiveness of retailer-themed super saver events
Guyt, Jonne; Gijsbrechts, Els - In: Journal of marketing 84 (2020) 2, pp. 92-113
Persistent link: https://www.econbiz.de/10012176572