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Literature review
Marketing
31,412
Bibliometrics
20,338
Bibliometrie
20,219
Performance measurement
15,233
Performance-Messung
14,421
Marktforschung
12,308
Market research
6,866
Theorie
6,053
Theory
6,016
Deutschland
4,616
Marketingmanagement
4,533
Consumer behaviour
4,398
Marketing management
4,285
Konsumentenverhalten
4,228
Germany
3,867
USA
3,829
Unternehmenserfolg
3,636
Firm performance
3,569
United States
3,565
Verkauf
3,490
Selling
3,167
marketing
2,596
Strategisches Management
2,551
Welt
2,461
Relationship marketing
2,439
Salespeople
2,434
World
2,422
Verkaufspersonal
2,418
Beziehungsmarketing
2,401
Innovation
2,355
Supply chain
2,154
Lieferkette
2,134
Management
2,042
Strategic management
1,757
Economics
1,581
Performance management
1,489
Innovationsmanagement
1,443
Performance-Management
1,414
Innovation management
1,370
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1,001
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244
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Article
1,322
Book / Working Paper
63
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1
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1
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Article in journal
942
Aufsatz in Zeitschrift
942
review
120
Aufsatz im Buch
54
Book section
54
research-article
54
Article
45
Graue Literatur
29
Non-commercial literature
29
Working Paper
27
Arbeitspapier
20
conceptual-paper
10
Conference paper
6
Konferenzbeitrag
6
review-article
6
Research Report
3
Conference Paper
2
Literaturbericht
2
Amtliche Publikation
1
Aufsatzsammlung
1
Forschungsbericht
1
Hochschulschrift
1
Systematic review
1
back-matter
1
non-article
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English
1,278
Undetermined
102
German
5
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2
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Seuring, Stefan
15
Apostolou, Barbara
10
Hassell, John M.
10
Dorminey, Jack W.
9
Rahman, Zillur
9
Sarkis, Joseph
8
Brandenburg, Marcus
6
Durst, Susanne
6
Kumar, Satish
6
Ahmed, Shamsuddin
5
Buscher, Udo
5
Demeulemeester, Erik
5
Dwivedi, Yogesh Kumar
5
Hossain, Mokter
5
Jia, Fu
5
Lueg, Rainer
5
Mention, Anne-Laure
5
Rebele, James E.
5
Rebs, Tobias
5
Soni, Gunjan
5
Taha, Zahari
5
Wagner, Ralf
5
Beliën, Jeroen
4
Beske, Philip
4
Dannenberg, Astrid
4
Davarzani, Hoda
4
Gallier, Carlo
4
Glock, Christoph
4
Grimaldi, Michele
4
Grossi, Giuseppe
4
Gunasekaran, Angappa
4
Joshipura, Mayank
4
Kanbach, Dominik K.
4
Kembro, Joakim
4
Kraus, Sascha
4
Land, Anna
4
Mangiaracina, Riccardo
4
Martinez, Fabien
4
Martinho, Vítor João Pereira Domingues
4
Meier, Fabian
4
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
Université Paris-Dauphine (Paris IX)
4
HAL
2
International European Forum on Innovation and System Dynamics in Food Networks
2
National Bureau of Economic Research
2
Dipartimento di Ingegneria Informatica, Automatica e Gestionale "Antonio Ruberti", Facoltà di Ingegneria dell'Informazione Informatica e Statistica
1
Economics Institute for Research (SIR), Handelshögskolan i Stockholm
1
Enterprise Research Centre
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Faculdade de Economia, Universidade do Porto
1
Hans-Böckler-Stiftung / Forschungsstelle Arbeit der Zukunft
1
Institut für Entwicklungsforschung und Entwicklungspolitik, Ruhr-Universität Bochum
1
Institutet för Näringslivsforskning (IFN)
1
International Telecommunications Society (ITS)
1
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Published in...
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Journal of business research : JBR
37
European journal of operational research : EJOR
31
International journal of production economics
30
Technological forecasting & social change : an international journal
25
Management review quarterly
21
Management review quarterly : systematic literature reviews, meta-analyses, and replication studies
19
Journal of family business strategy
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
International Journal of Operations & Production Management
14
International journal of contemporary hospitality management
13
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
13
International journal of project management : the journal of The International Project Management Association
12
Transportation research / E : an international journal
12
European management journal
11
International journal of hospitality management
11
Journal of business ethics : JOBE
11
Journal of purchasing and supply management
11
The marketing review
11
Business & Information Systems Engineering
10
International business review : the official journal of the European International Business Academy
10
Journal of accounting education
10
The journal of strategic information systems : incorporating International Information Systems
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Management research review
9
International Journal of Physical Distribution & Logistics Management
8
The journal of business & industrial marketing
8
Business & information systems engineering : BISE ; the international journal of Wirtschaftsinformatik
7
European Journal of Operational Research
7
International Journal of Production Economics
7
International journal of physical distribution & logistics management : IJPD & LM
7
International review of financial analysis
7
Review of managerial science : RMS
7
Supply Chain Management: An International Journal
7
Technovation : the international journal of technological innovation, entrepreneurship and technology management
7
The international journal of logistics management
7
The journal of brand management : an international journal
7
Benchmarking: An International Journal
6
Electronic markets : the international journal on networked business
6
International Journal of Lean Six Sigma
6
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Source
All
ECONIS (ZBW)
1,030
Other ZBW resources
194
RePEc
103
EconStor
57
BASE
3
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1
The evolution of
marketing
channel research domains and methodologies : an integrative review and future directions
Krafft, Manfred
;
Goetz, Oliver
;
Mantrala, Murali K.
; …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 569-585
Persistent link: https://www.econbiz.de/10011422437
Saved in:
2
Pricing strategy : a review of 22 years of
marketing
research
Kienzler, Mario
;
Kowalkowski, Christian
- In:
Journal of business research : JBR
78
(
2017
),
pp. 101-110
Persistent link: https://www.econbiz.de/10011736246
Saved in:
3
A growth-share matrix of service
marketing
research themes
Furrer, Olivier
;
Baillod, Chloé
;
Landry, Mikèle
- In:
A Research Agenda for Service Marketing
,
(pp. 3-20)
.
2024
Persistent link: https://www.econbiz.de/10014517859
Saved in:
4
Operationalizing salesperson performance with secondary data : aligning practice, scholarship, and theory
Bolander, Willy
;
Chaker, Nawar N.
;
Pappas, Alec
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
3
,
pp. 462-481
Persistent link: https://www.econbiz.de/10012548051
Saved in:
5
A paradigmatic and methodological examination of market orientation research
Shaikh, Ateeque
;
Modi, Pratik
;
Yadav, Vanita
;
Kumar, …
- In:
The marketing review
18
(
2018
)
3/4
,
pp. 371-400
Persistent link: https://www.econbiz.de/10012116408
Saved in:
6
Using quantitative and mixed research methods in
marketing
: a meta-analytic approach
Jemna, Ligia Muntean
- In:
Acta Universitatis Danubius / Oeconomica
13
(
2017
)
4
,
pp. 201-223
Persistent link: https://www.econbiz.de/10012137017
Saved in:
7
Examining the use of fsQCA in B2B
marketing
research : benefits, current state and agenda for future research
Gligor, David Marius
;
Golgeci, Ismail
;
Rego, Carla
; …
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1542-1552
Persistent link: https://www.econbiz.de/10013401769
Saved in:
8
Strategy maps : the essential link between the balanced scorecard and action
Lueg, Rainer
- In:
Journal of business strategy
36
(
2015
)
2
,
pp. 34-40
Persistent link: https://www.econbiz.de/10011309571
Saved in:
9
Assessment of manufacturing flexibility : a review of research and conceptual framework
Mishra, Ruchi
;
Pundir, Ashok K.
;
Ganapathy, L.
- In:
Management research review
37
(
2014
)
8
,
pp. 750-776
Persistent link: https://www.econbiz.de/10010387099
Saved in:
10
Performance measurement of sustainable supply chains : a literature review and a research agenda
Taticchi, Paolo
;
Tonelli, Flavio
;
Pasqualino, Roberto
- In:
The international journal of productivity and …
62
(
2013
)
8
,
pp. 782-804
Persistent link: https://www.econbiz.de/10010197163
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