asymmetries are taken into account. For this, I combined consumer choice models based on mixed logit models with three-mode … detected. -- Three-mode PCA ; elasticities ; joint plots ; market structure analysis …

allows to relate an unordered categorical response variable, for example representing the choice of a brand, to a vector of … covariates such as the price of the brand or variables characterising the consumer. In its classical form, all covariates enter … rules and compare parametric and semiparametric approaches for a number of brand choice data sets. -- mixed models …