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Brand prominence and social status in luxury consumption : a comparison of emerging and mature markets
Pino, Giovanni; Amatulli, Cesare; Peluso, Alessandro M.; … - In: Journal of retailing and consumer services 46 (2019), pp. 163-172
Persistent link: https://www.econbiz.de/10011980824
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Measuring internalized versus externalized luxury consumption motivations and consumers' segmentation
Guido, Gianluigi; Amatulli, Cesare; Peluso, Alessandro M.; … - In: Italian journal of marketing : ITJM 2020 (2020) 1, pp. 25-47
Persistent link: https://www.econbiz.de/10012237290
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Luxury advertising and recognizable artworks : new insights on the "art infusion" effect
Peluso, Alessandro M.; Pino, Giovanni; Amatulli, Cesare; … - In: European journal of marketing : EJM 51 (2017) 11/12, pp. 2192-2206
Persistent link: https://www.econbiz.de/10011773878
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The relationship between fast fashion and luxury brands : an exploratory study in the UK market
Amatulli, Cesare; Mileti, Antonio; Speciale, Vincenzo; … - In: Global marketing strategies for the promotion of luxury …, (pp. 244-265). 2016
Persistent link: https://www.econbiz.de/10011484700
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Iconic art infusion in luxury retail strategies : unveiling the potential
Pino, Giovanni; Guido, Gianluigi; Nataraajan, Rajan - In: Journal of global scholars of marketing science : … 27 (2017) 2, pp. 136-147
Persistent link: https://www.econbiz.de/10011710593
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Understanding purchase determinants of luxury vintage products
Amatulli, Cesare; Pino, Giovanni; De Angelis, Matteo; … - In: Psychology & marketing 35 (2018) 8, pp. 616-624
Persistent link: https://www.econbiz.de/10011970131
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An investigation of unsustainable luxury : how guilt drives negative word-of-mouth
Amatulli, Cesare; De Angelis, Matteo; Pino, Giovanni; … - In: International journal of research in marketing : IJRM ; … 37 (2020) 4, pp. 821-836
Persistent link: https://www.econbiz.de/10012494718