Showing 1 - 10 of 1,507
Persistent link: https://www.econbiz.de/10000745260
the current state of interaction research with special focus on service marketing and service purchasing processes. A … identified three different approaches of successful interactions between service providers and potential buyers during marketing … market ; service marketing ; service purchasing …
Persistent link: https://www.econbiz.de/10009424474
Persistent link: https://www.econbiz.de/10010518021
Persistent link: https://www.econbiz.de/10002469672
Service business accounts for more than 75 per cent of the wealth and employment created in most developed market economies. This interdisciplinary Handbook provides a critical and multi-disciplinary review of current service business processes and practices. Broadening our understanding of...
Persistent link: https://www.econbiz.de/10011850654
Persistent link: https://www.econbiz.de/10004139421
Persistent link: https://www.econbiz.de/10004092572
Persistent link: https://www.econbiz.de/10004153871
Persistent link: https://www.econbiz.de/10013501961
Persistent link: https://www.econbiz.de/10004845888