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~subject:"Marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie enthalten"
~type_genre:"Bibliografie"
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Rand Corporation
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Europäische Hochschulschriften / 5
30
Journal of marketing management : MM
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
20
Journal of business research : JBR
17
Gabler Edition Wissenschaft
16
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of business economics : JBE
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Neue betriebswirtschaftliche Forschung : Nbf
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Handelsforschung
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International journal of forecasting
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Journal of the Academy of Marketing Science
11
American journal of agricultural economics
10
Journal of marketing
10
Journal of marketing education : JME
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Lehrbuch
10
Die Betriebswirtschaft : DBW
9
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
9
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
9
DUV / Wirtschaftswissenschaft
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of historical research in marketing
8
Marketing : ZFP ; journal of research and management
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
DUV : Wirtschaftswissenschaft
7
Marketing intelligence & planning
7
European journal of marketing : EJM
6
Kohlhammer-Edition Marketing
6
Marketing theory
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
6
AMS review : official publication of the Academy of Marketing Science
5
Australasian marketing journal
5
Berichte aus der Betriebswirtschaft
5
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
5
European journal of operational research : EJOR
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
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ECONIS (ZBW)
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1
Kunden- und Prozessorientierung im Versicherungsunternehmen
Salzgeber, Florian
-
1996
Persistent link: https://www.econbiz.de/10000938134
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2
Testing for parameter stability in executive remuneration functions
Braunstein, Andrew W.
- In:
Studies in economic analysis
14
(
1993
)
2
,
pp. 54-73
Persistent link: https://www.econbiz.de/10001144858
Saved in:
3
Testing for parameter stability in executive remuneration functions
Braunstein, Andrew W.
- In:
Best papers proceedings
2
(
1992
)
1
,
pp. 48-52
Persistent link: https://www.econbiz.de/10001123213
Saved in:
4
Intangible capital, market share and corporate strategy
Hula, David G.
- In:
Applied economics
21
(
1989
)
11
,
pp. 1535-1547
Persistent link: https://www.econbiz.de/10001072450
Saved in:
5
Identifying diffusion patterns of Toyota and Hyundai in the US market
Yamada, Masataka
- In:
KSU economic and business review
24
(
1997
),
pp. 45-66
Persistent link: https://www.econbiz.de/10001233435
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6
Determining the going market value of a business in an emerging information technology industry : the case of the cellular communications industry
Kim, Namwoon
- In:
Technological forecasting & social change : an …
49
(
1995
)
3
,
pp. 257-279
Persistent link: https://www.econbiz.de/10001187900
Saved in:
7
International industrial marketing : special section
In:
Journal of business research : JBR
32
(
1995
)
1
,
pp. 19-90
Persistent link: https://www.econbiz.de/10001174760
Saved in:
8
Vector autoregression : a critical tool in the arsenal of sales response modeling
Leachman, Lori L.
- In:
Studies in economic analysis
15
(
1994
)
2
,
pp. 3-30
Persistent link: https://www.econbiz.de/10001176451
Saved in:
9
Marketing communications in a post-modern world
Kitchen, Philip J.
;
Proctor, Tony
- In:
Journal of business strategy
36
(
2015
)
5
,
pp. 34-42
Persistent link: https://www.econbiz.de/10011504054
Saved in:
10
The sales-marketing integration gap : a social identity approach
Sleep, Stefan
;
Lam, Son K.
;
Hulland, John
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
4
,
pp. 371-390
Persistent link: https://www.econbiz.de/10011976237
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