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Marketing as constructive engagement
Shultz, Clifford J. - 2009
Persistent link: https://www.econbiz.de/10003876038
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Marketing as constructive engagement
Shultz, Clifford J. - In: Journal of public policy & marketing : JPP & M ; an … 26 (2007) 2, pp. 293-301
Persistent link: https://www.econbiz.de/10003673033
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Macromarketing approaches to thought development in positive marketing : two perspectives on a research agenda for positive marketing scholars
Mittelstaedt, John D.; Kilbourne, William E.; Shultz, … - In: Journal of business research : JBR 68 (2015) 12, pp. 2513-2516
Persistent link: https://www.econbiz.de/10011399557
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Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B. - 2015
Persistent link: https://www.econbiz.de/10010505794
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Marketing and public policy : transformative research in developing markets
Shultz, Clifford J.; Deshpandé, Rohit; Cornwell, T. Bettina - In: Journal of public policy & marketing : JPP & M ; an … 31 (2012) 2, pp. 178-184
Persistent link: https://www.econbiz.de/10009679230
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Vietnam : political economy, marketing system
Shultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 32 (2012) 1, pp. 7-17
Persistent link: https://www.econbiz.de/10009513286
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Macromarketing, the indispensable discipline : introduction the the special issue
Shultz, Clifford J.; Wilkie, William L. - In: Journal of macromarketing 41 (2021) 1, pp. 5-9
Persistent link: https://www.econbiz.de/10012485414
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There is more to marketing : an encore to Layton's ring cycle and the compelling case for marketing systems theory, research and management
Shultz, Clifford J. - In: Australasian marketing journal 24 (2016) 3, pp. 257-259
Persistent link: https://www.econbiz.de/10011596826
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The Arizona market : a marketing systems perspective on pre- and post-war developments in Bosnia, with implications for sustainable peace and prosperity
Sredl, Katherine C.; Shultz, Clifford J.; Brečić, Ružica - In: Journal of macromarketing : examining the interactions … 37 (2017) 3, pp. 300-316
Persistent link: https://www.econbiz.de/10011750564
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Marketing : the next 40,000 years
Shultz, Clifford J. - In: Journal of macromarketing : examining the interactions … 37 (2017) 3, pp. 328-330
Persistent link: https://www.econbiz.de/10011750625