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Salespeople, fairness, and buyer satisfaction : what about emotions?
Siadou-Martin, Béatrice; Vidal-Zeballos, David; … - In: Journal of business-to-business marketing 24 (2017) 3, pp. 221-233
Persistent link: https://www.econbiz.de/10011763046
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Business marketing : connecting strategy, relationships, and learning
Dwyer, F. Robert; Tanner, John F. - 2006 - 3. ed.
Persistent link: https://www.econbiz.de/10001689787
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Business marketing : connecting strategy, relationships, and learning
Dwyer, F. R.; Tanner, John F. - 2009 - 4. ed.
Persistent link: https://www.econbiz.de/10003571677