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~subject:"Marketing management"
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Marketing management
Ungarn
34,259
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Marktforschung
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6,529
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Donnelly, James H.
6
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6
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5
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5
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5
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5
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5
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Albers, Sönke
4
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4
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4
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4
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4
Malhotra, Naresh K.
4
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4
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4
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4
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4
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4
Wind, Yoram
4
Winer, Russell S.
4
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3
Beckman, Theodore N.
3
Best, Roger J.
3
Buell, Victor P.
3
Clancy, Kevin J.
3
Davidson, William R.
3
Di Benedetto, C. Anthony
3
Diamantopoulos, Adamantios
3
Duncan, Delbert J.
3
Engler, Uwe
3
Fischer, Marc
3
Hanssens, Dominique M.
3
Hautmann, Ellen
3
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3
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American Marketing Association
14
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6
AMACOM
2
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2
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Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
Springer Fachmedien Wiesbaden
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
American Management Association / Marketing Division
1
Bain & Company <Boston, Mass.>
1
Belkereskedelmi Kutató Intézet <Budapest>
1
Berliner Wissenschafts-Verlag
1
Berufsverband Deutscher Markt- und Sozialforscher
1
Betriebswirtschaftliche Beratungsstelle für den Einzelhandel <Köln>
1
Bundesverband des Deutschen Güterfernverkehrs
1
Conference on Marketing and Business Strategies for Central and Eastern Europe <12, 2004, Wien>
1
Cornelsen Scriptor
1
DePaul University / College of Commerce
1
Deutsch-Koreanische Industrie- und Handelskammer
1
Esomar
1
Fiatalok Fóruma <5, 1986, Nyíregyháza>
1
Finansovyj Universitet
1
Forum Berufsbildung
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration, Harvard University
1
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
1
International Conference on Marketing and Development
1
Kongress der Deutschen Marktforschung <29, 1994, Bremen>
1
Magyar Szocialista Munkáspárt
1
Magyar Szocialista Munkáspárt / Gazdaságpolitikai Osztály
1
Magyar Szocialista Munkáspárt / Győr-Sopron Megyei Bizottság
1
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Europäische Hochschulschriften / 5
13
Journal of the Academy of Marketing Science
10
Marketing intelligence & planning
9
Gabler Edition Wissenschaft
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business research : JBR
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Review of marketing research
5
SpringerLink / Bücher
5
Acta oeconomica : periodical of the Hungarian Academy of Sciences
4
Entscheidungsunterstützung für ökonomische Probleme
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of business economics : JBE
4
Journal of business-to-business marketing
4
Journal of marketing research : JMR
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Springer eBook Collection / Business and Management
4
AMS review : official publication of the Academy of Marketing Science
3
Berichte aus der Betriebswirtschaft
3
DUV : Wirtschaftswissenschaft
3
Die Betriebswirtschaft : DBW
3
Fundamentals of marketing research ; Vol. 1
3
International journal of wine business research : IJWBR
3
Journal of marketing management : MM
3
Journal of retailing and consumer services
3
Journal of strategic marketing
3
Management research review
3
Marketing letters : a journal of research in marketing
3
Marketing theory
3
The Wiley marketing series
3
UTB / Management
3
A Ronald Press Publication
2
Applied Marketing Science / Angewandte Marketingforschung
2
Arbeitspapier / Institut für Marketing, Universität Mannheim
2
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
2
Bankszemle : a bankok és a pénzintézetek szakfolyóirata
2
Beiträge zum Produkt-Marketing
2
Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
2
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
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ECONIS (ZBW)
730
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1
Basic marketing: a managerial approach
McCarthy, Edmund Jerome
;
MacCarthy, Edmund Jerome
-
1975
-
5. ed.
Persistent link: https://www.econbiz.de/10000557625
Saved in:
2
Marketing. Basic concepts and decisions
Pride, William M.
;
Ferrell, O. C.
-
1977
Persistent link: https://www.econbiz.de/10000558157
Saved in:
3
Analysis and decision making : cases for marketing management
Mathews, H. Lee
;
Dolich, Ira J.
;
Wilson, David T.
-
1971
Persistent link: https://www.econbiz.de/10000674835
Saved in:
4
Essentials of marketing management
Trump, Ross M.
-
1966
Persistent link: https://www.econbiz.de/10000674842
Saved in:
5
Basic problems in marketing management
Greif, Edwin Charles
-
1967
Persistent link: https://www.econbiz.de/10000566754
Saved in:
6
Quantitative analysis for marketing management
King, William R.
-
1967
Persistent link: https://www.econbiz.de/10000049683
Saved in:
7
Handbook of modern marketing
Buell, Victor P.
(
ed.
)
-
1970
Persistent link: https://www.econbiz.de/10000051483
Saved in:
8
Marketing in business management : text and readings
Shaw, Steven J.
;
Gittinger, C. McFerron
-
1963
Persistent link: https://www.econbiz.de/10002800624
Saved in:
9
Basic marketing : a managerial approach
McCarthy, E. Jerome
-
1968
-
3. ed
Persistent link: https://www.econbiz.de/10002413673
Saved in:
10
Decision support for marketing management
Little, John D. C.
-
1978
Persistent link: https://www.econbiz.de/10002378730
Saved in:
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