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The labors of the Odysseaans and the the legacy of the Odyssey
Belk, Russell W. - In: Journal of historical research in marketing 6 (2014) 3, pp. 379-404
Persistent link: https://www.econbiz.de/10010414277
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Russ Belk, autobiographical reflections
Belk, Russell W. - In: Journal of historical research in marketing 9 (2017) 2, pp. 191-202
Persistent link: https://www.econbiz.de/10011724476
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Representing global consumers: desire, possession, and identity
Belk, Russell W. - In: The SAGE handbook of marketing theory, (pp. 283-298). 2010
Persistent link: https://www.econbiz.de/10003923139
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Handbook of qualitative research methods in marketing
Belk, Russell W. (contributor) - 2006
Persistent link: https://www.econbiz.de/10003274205
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Conceptual papers in marketing and consumer research
Belk, Russell W. (ed.); MacInnis, Deborah J. (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10012178664
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Locating the past in its silence : history and marketing theory in India
Varman, Rohit; Sreekumar, Hari - In: Journal of historical research in marketing 7 (2015) 2, pp. 272-279
Persistent link: https://www.econbiz.de/10011376226
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Ideology for the 10 billion : introduction to globalization of marketing ideology
Eckhardt, Giana M.; Dholakia, Nikhilesh; Varman, Rohit - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 7-12
Persistent link: https://www.econbiz.de/10009771556
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Special issue: hierarchies of knowledge in marketing theory
Kravets, Olga (ed.); Varman, Rohit (ed.) - 2022
Persistent link: https://www.econbiz.de/10013257616
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The Routledge Companion to Critical Marketing
Tadajewski, Mark (ed.); Higgins, Matthew (ed.);  … - 2018 - First edition.
Persistent link: https://www.econbiz.de/10013181043
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Studies in the new consumer behaviour
Belk, Russell W. - 2008
Persistent link: https://www.econbiz.de/10003611234