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Thirty years of the Journal of business & industrial marketing : a bibliometric analysis
Valenzuela, Leslier Maureen; Merigo, Jose Maria; … - In: The journal of business & industrial marketing 32 (2017) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10011609242
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Past, present, and future business-to-business marketing research
Lindgreen, Adam; Di Benedetto, C. Anthony; Geersbro, Jens; … - In: Industrial marketing management : the international … 69 (2018), pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
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Neuere Entwicklungen im Marketing
Sabel, Hermann - In: Journal of business economics : JBE 71 (2001) 6, pp. 611-642
Persistent link: https://www.econbiz.de/10001582830
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The intellectual ecology of mainstream marketing research : an inquiry into the place of marketing in the family of business disciplines
Clark, Terry D.; Key, Thomas Martin; Hodis, Monica; … - In: Journal of the Academy of Marketing Science 42 (2014) 3, pp. 223-241
Persistent link: https://www.econbiz.de/10010364023
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Giving voice to marketing's intellectual heritage : Dixon's view of marketing as value creation
Pirog III, Stephen F.; Smith, Michael F. - In: Journal of historical research in marketing 3 (2011) 1, pp. 67-75
Persistent link: https://www.econbiz.de/10008936946
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Analysis of the elements of the theory of flow and perceived value and their influence in craft beer consumer loyalty
Guerra-Tamez, Cristobal Rodolfo; Dávila-Aguirre, Mario … - In: Journal of international food & agribusiness marketing 33 (2021) 5, pp. 487-517
Persistent link: https://www.econbiz.de/10012695112
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Editorial: qualitative research in business marketing management
Lindgreen, Adam; Di Benedetto, C. Anthony; Thornton, … - In: Industrial marketing management : the international … 98 (2021), pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
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The advantage of and system support for combined bankassurance products
Buhl, Hans Ulrich; Sandbiller, Klaus; Will, Andreas - 1993
Persistent link: https://www.econbiz.de/10000884367
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The application of dimensional analysis to business economics and accounting
Genderen, E. J. van; Karman, D. J.; Wagensveld, J. - 1996
Persistent link: https://www.econbiz.de/10000943915
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Logistik als akademische Disziplin am Ende des 20. Jahrhunderts : ein deutscher Standort
Weber, Jürgen (contributor) - 1998
Persistent link: https://www.econbiz.de/10000990181