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Making markets : how firms can design and profit from online auctions and exchanges
Kambil, Ajit; Heck, Eric van - 2002
Persistent link: https://www.econbiz.de/10001660522
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Erfolgsfaktoren im Business-to-Consumer-E-Commerce
Böing, Christian - 2001 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001568912
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Marketing-Management : allgemein, sektoral, international
Hüttner, Manfred; Pingel, Annette; Schwarting, Ulf - 1994
Persistent link: https://www.econbiz.de/10000414943
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Business marketing : a managerial approach
Haas, Robert W. - 1995 - 6. ed., rev. ed
Persistent link: https://www.econbiz.de/10000507759
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European casebook on managing industrial and business-to-business marketing
Jenster, Per V. (ed.) - 1994
Persistent link: https://www.econbiz.de/10000508500
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Kompetenztransfer im Investitionsgütermarketing
Strothmann, Karl-Heinz (ed.);  … - 1997
Persistent link: https://www.econbiz.de/10000634063
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Markt- und Produktmanagement : die Instrumente des technischen Vertriebs
Kleinaltenkamp, Michael (ed.); Plinke, Wulff (contributor) - 1999
Persistent link: https://www.econbiz.de/10000667810
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Industrial marketing strategy
Webster, Frederick E. - 1991 - 3. ed.
Persistent link: https://www.econbiz.de/10000058322
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Industrielles Innovationsmarketing : eine ganzheitliche Perspektive
Kliche, Mario - 1991
Persistent link: https://www.econbiz.de/10000088144
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Verkaufsgesprächsführung : Beschaffungsverhalten, Kommunikationsleitlinien, Gesprächssituationen
Jäger, Uwe - 2007
Persistent link: https://www.econbiz.de/10003453204