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Marketingmanagement
SME
51,369
KMU
50,853
Entrepreneurship
43,863
Unternehmensgründung
40,701
Entrepreneurship approach
38,146
Business start-up
37,291
Marketing management
16,358
Deutschland
13,714
Germany
11,858
Innovation
11,195
Unternehmenserfolg
10,092
Firm performance
9,861
Theorie
9,491
Theory
9,340
Klein- und Mittelbetrieb
8,595
Unternehmer
8,352
USA
7,758
Entrepreneurs
7,525
United States
7,378
entrepreneurship
6,625
Innovationsmanagement
5,429
Unternehmensfinanzierung
5,359
Corporate finance
5,294
Innovation management
5,152
Risikokapital
4,560
Strategisches Management
4,544
Venture capital
4,346
Marketing
4,151
Strategic management
3,899
Indien
3,631
India
3,619
Welt
3,570
Globalisierung
3,555
Globalization
3,513
World
3,493
SMEs
3,330
Erfolgsfaktor
3,228
China
3,055
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Kotler, Philip
121
Bruhn, Manfred
92
Homburg, Christian
79
Meffert, Heribert
75
Pepels, Werner
49
Keller, Kevin Lane
45
Sheth, Jagdish N.
41
Kirchgeorg, Manfred
38
Kumar, V.
38
Tomczak, Torsten
38
Backhaus, Klaus
36
Esch, Franz-Rudolf
34
Kleinaltenkamp, Michael
33
Albers, Sönke
32
Bauer, Hans H.
32
Wiedmann, Klaus-Peter
32
Kitchen, Philip J.
29
Vrontis, Demetris
29
Piercy, Nigel
28
Kerin, Roger A.
27
Peter, Jerome Paul
27
Berndt, Ralph
26
Burmann, Christoph
26
Kuß, Alfred
25
Fritz, Wolfgang
24
O'Cass, Aron
24
Reinecke, Sven
24
Diller, Hermann
23
McDonald, Malcolm
23
Fantapié Altobelli, Claudia
22
Melewar, T. C.
22
Varadarajan, Rajan
22
Ahlert, Dieter
21
Armstrong, Gary
21
Balmer, John M. T.
21
Belz, Christian
21
Hartley, Steven W.
21
Hinson, Robert
21
Kotabe, Masaaki
21
Morgan, Neil A.
21
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Institution
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American Marketing Association
58
Springer Fachmedien Wiesbaden
57
Books on Demand GmbH <Norderstedt>
17
European Society for Opinion and Marketing Research
15
Fördergesellschaft Marketing an der Universität Augsburg
14
IGI Global
13
OECD
12
Verlag Franz Vahlen
11
Verlag Dr. Kovač
10
Haufe-Lexware GmbH & Co. KG
9
De Gruyter Oldenbourg
8
Harvard Graduate School of Business Administration
8
Chartered Institute of Marketing
7
Duncker & Humblot
7
Fachhochschule Reutlingen / European School of Business
7
Information Resources Management Association
7
National Bureau of Economic Research
7
NetLibrary, Inc
7
UVK Verlagsgesellschaft mbH
7
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
7
AMACOM
6
American Management Association
6
Edward Elgar Publishing
6
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
Uni-Taschenbücher GmbH
6
Center of Market Oriented Product and Production Management
5
DePaul University / College of Commerce
5
Erasmus Research Institute of Management
5
Wiley-VCH
5
Berliner Wissenschafts-Verlag
4
Campus Verlag
4
Erich-Schmidt-Verlag <Berlin>
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
4
INSEAD
4
Internationales Arbeitsamt
4
Macquarie University / Department of Economics
4
Pearson Studium
4
Cornell University / Department of Agricultural Economics
3
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
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Journal of business research : JBR
323
Industrial marketing management : the international journal for industrial and high-tech firms
249
Journal of strategic marketing
192
SpringerLink / Bücher
191
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Europäische Hochschulschriften / 5
120
Journal of the Academy of Marketing Science
109
The journal of business & industrial marketing
107
Journal of marketing communications
104
Journal of marketing
98
Marketing intelligence & planning
82
Journal of retailing and consumer services
79
Gabler Edition Wissenschaft
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
Springer eBook Collection
67
Management science : journal of the Institute for Operations Research and the Management Sciences
60
The journal of brand management : an international journal
60
Lehrbuch
59
Business horizons
48
The marketing review
48
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of advertising research
44
Journal of global marketing
43
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Marketing : ZFP ; journal of research and management
42
Jahrbuch der Absatz- und Verbrauchsforschung
41
Journal of marketing research : JMR
41
Springer eBook Collection / Business and Economics
41
International journal of technology marketing : IJTMkt
40
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
40
The journal of product & brand management
40
Journal of business economics : JBE
39
AMS review : official publication of the Academy of Marketing Science
38
Harvard-Business-Manager : das Wissen der Besten
38
Psychology & marketing
38
Marketing letters : a journal of research in marketing
37
Cogent business & management
35
Journal of business ethics : JOBE
35
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ECONIS (ZBW)
16,395
USB Cologne (EcoSocSci)
527
EconStor
16
USB Cologne (business full texts)
5
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1
Entrepreneurial marketing : competing by challenging conventions
Chaston, Ian
-
2000
-
1. publ.
Persistent link: https://www.econbiz.de/10001421597
Saved in:
2
Entrepreneurship
and market orientation as determinants of innovation : the role of business size
Gonzále-benito, Óscar
;
Mun̄oz-Gallego, Pablo A.
; …
- In:
International journal of innovation management
19
(
2015
)
4
,
pp. 1-28
Persistent link: https://www.econbiz.de/10011386208
Saved in:
3
Entrepreneurial marketing orientation of young
SME
owners in Indonesia
Astuti, Rifelly Dewi
;
Balqiah, Tengku Ezni
- In:
International journal of entrepreneurial venturing : IJEV
12
(
2020
)
4
,
pp. 376-394
Persistent link: https://www.econbiz.de/10012509564
Saved in:
4
The effects of entrepreneurial marketing on born global performance
Kocak, Akin
;
Abimbola, Temi
- In:
International marketing review
26
(
2009
)
4/5
,
pp. 439-452
Persistent link: https://www.econbiz.de/10009523110
Saved in:
5
The impact of entrepreneurial orientation on B2B branding and business growth in emerging markets
Reijonen, Helen
;
Hiroven, Saku
;
Nagy, Gábor
; …
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 35-46
Persistent link: https://www.econbiz.de/10011422706
Saved in:
6
Market orientation and technological innovation : the moderating role of entrepreneurial support policies
Li, Cai
;
Liu, Qing
;
Xiumei, Zhu
;
Deng, Shengliang
- In:
International entrepreneurship and management journal
11
(
2015
)
3
,
pp. 645-671
Persistent link: https://www.econbiz.de/10011327193
Saved in:
7
Linking entrepreneurial marketing and performance indicators in Jordanian hotel industry
Al-Manasra, Excimirey Amer
;
Al-Zyadat, Mohammd
; …
- In:
Journal of management research
5
(
2013
)
3
,
pp. 86-94
Persistent link: https://www.econbiz.de/10009769696
Saved in:
8
Organizational and competitive influences of exploration and exploitation activities in small firms
Abebe, Michael A.
;
Angriawan, Arifin
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 339-345
Persistent link: https://www.econbiz.de/10010245251
Saved in:
9
Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
Saved in:
10
Born globals through knowledge-based dynamic capabilities and network market orientation
Monferrer, Diego
;
Blesa, Andreu
;
Ripollés Meliá, María
- In:
Business research quarterly : BRQ
18
(
2015
)
1
,
pp. 18-36
Persistent link: https://www.econbiz.de/10011457646
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