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~subject:"Marktforschung"
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Marktforschung
Theory
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101
Niederlande
55
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51
Lebensqualität
47
Quality of life
46
Satisfaction
37
Zufriedenheit
37
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Schätzung
36
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Großbritannien
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English
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Leeflang, Peter
13
Wittink, Dick R.
4
Bijmolt, Tammo H. A.
3
Leeflang, P. S. H.
3
Wieringa, Jaap E.
3
Foekens, Eijte W.
2
Heerde, Harald J. van
2
Pauwels, Koen H.
2
Alsem, Karel Jan
1
Bult, Jan R.
1
Dekimpe, Marnik G.
1
Hunneman, Auke
1
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International series in quantitative marketing
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3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Erasmus University, Econometric Institute, Report
1
International journal of forecasting
1
Maandblad voor accountancy en bedrijfshuishoudkunde : mab
1
Management report series
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Marketing : journal of research and management
1
Modeling for government and business : essays in honor of P. J. Verdoorn
1
Report / Econometric Institute, Erasmus University Rotterdam
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Report / Econometric Institute, Erasmus University Rotterdam / Econometric Institute, Erasmus University Rotterdam
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A comparison of alternative specifications of market share models
Leeflang, P. S. H.
- In:
Modeling for government and business : essays in honor …
,
(pp. 247-281)
.
1977
Persistent link: https://www.econbiz.de/10002236008
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2
Planning en forecasting in marketing
Leeflang, P. S. H.
- In:
Maandblad voor accountancy en bedrijfshuishoudkunde : mab
56
(
1982
)
6/7
,
pp. 289-307
Persistent link: https://www.econbiz.de/10002236145
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3
Asymmetric market share modeling with many competitive items using market level scanner data
Foekens, Eijte W.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1992
Persistent link: https://www.econbiz.de/10000834438
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4
Comparing scanner data with traditional store audit data
Foekens, Eijte W.
;
Leeflang, Peter
-
1991
Persistent link: https://www.econbiz.de/10000811282
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5
Testing causality between marketing variables using scanner data
Bult, Jan R.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1991
Persistent link: https://www.econbiz.de/10000818031
Saved in:
6
Does competitive entry structurally change key marketing metrics?
Kornelis, Marcel
;
Dekimpe, Marnik G.
;
Leeflang, Peter
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
3
,
pp. 173-182
Persistent link: https://www.econbiz.de/10003809032
Saved in:
7
Modeling market response : trends and developments
Leeflang, Peter
;
Hunneman, Auke
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 71-80
Persistent link: https://www.econbiz.de/10003976434
Saved in:
8
Mathematical response models in marketing, based on Markovian consumer behaviour models
Leeflang, P. S. H.
;
Koerts, J.
-
1973
Persistent link: https://www.econbiz.de/10002236074
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9
Predicting advertising expenditures using intention surveys
Alsem, Karel Jan
- In:
International journal of forecasting
10
(
1994
)
2
,
pp. 327-337
Persistent link: https://www.econbiz.de/10001172399
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10
The changing consumer in the European Union : a "meta-analysis"
Leeflang, Peter
;
Raaij, Willem Fred van
-
1995
Persistent link: https://www.econbiz.de/10000922750
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