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~subject:"Marktforschung"
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Marktforschung
Wirtschaftspsychologie
1,909
Economic psychology
1,658
Werbungsbetrieb
582
Theorie
563
Theory
562
Marktpsychologie
501
Behavioral economics
434
Verhaltensökonomik
434
Psychologie
320
Vereinigte Staaten
318
Psychology
272
Konsumentenverhalten
191
Consumer behaviour
190
Arbeitspsychologie
141
Organizational psychology
136
Deutschland
135
Persönlichkeitspsychologie
130
Personality psychology
127
Werbung
106
Germany
97
Sozialpsychologie
88
USA
88
Anlageverhalten
87
Experiment
85
United States
83
Behavioural finance
80
Economics
79
Rationalität
78
Wirtschaftswissenschaft
78
Zufriedenheit
77
Satisfaction
76
Rationality
74
Marketing
70
Social psychology
70
Wirtschaftsphilosophie
70
Motivation
68
Wirtschaftssoziologie
68
Philosophy of economics
67
Entscheidung
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37
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Scitovsky, Tibor
3
Bergler, Georg
2
Bierfelder, Wilhelm
2
Birbaumer, Niels-Peter
2
Brandenburg, Torsten
2
Bucklin, Louis P.
2
Day, Ralph L.
2
Graumann, Carl F.
2
Hoffelt, Petra
2
Holmes, Parker M.
2
Irle, Martin
2
Korndörfer, Wolfgang
2
Luck, David J.
2
Moyer, Reed
2
Riekhof, Hans-Christian
2
Rothenberg, Jerome
2
Salcher, Ernst F.
2
Taylor, Donald A.
2
Thielsch, Meinald T.
2
Wales, Hugh G.
2
Winer, Russell S.
2
Aaker, David A.
1
Agnew, Hugh E.
1
Alderson, Wroe
1
Bartels, Robert D. W.
1
Baumol, William J.
1
Beck, Waldemar
1
Bedell, Mary S.
1
Bergler, Reinhold
1
Bergson, Abram
1
Bernold, Dieter
1
Bither, Stewart W.
1
Boyd, Harper W.
1
Brownlee, Ralph E.
1
Bursk, Edward C.
1
Bursk, Edward Collins
1
Buskirk, Richard H.
1
Buskirk, Richard Hobart
1
Bussmann, Wolf
1
Cantwell, John A.
1
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American Marketing Association
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Deutsche Gesellschaft für Psychologie
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American Management Association
1
Arbeitsgemeinschaft der Verbraucherverbände
1
Arbeitskreis für Betriebswirtschaftliche Markt- und Absatzforschung
1
Committee on Advertising
1
Foundation for Research on Human Behavior
1
GfK
1
National Industrial Conference Board
1
Pabst Science Publishers
1
U. S. Department of Labor
1
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1
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Journal of advertising research
5
Journal of marketing research : JMR
4
Wiley marketing series
3
Absatzpolitik und Distribution : Karl Christian Behrens zum 60. Geburtstag
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of marketing
2
Konsum und Nachfrage
2
MV Wissenschaft
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Prentice-Hall international series in management
2
The American economic review
2
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
2
A Wiley/Hamilton Publication
1
Advertising Research Foundation Publications
1
Betrieb und Markt : Studienreihe
1
CPS Series
1
Consumer Research Institute, San Francisco State College, CRI Publication
1
Cuadernos de información económica y sociológica
1
Decision sciences : DS
1
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
1
Explorations in economic research : occasional papers of the National Bureau of Economic Research
1
Harvard economic studies
1
IBER Special Publications, Institute of Business and Economic Research
1
IBER special publications
1
International's series in marketing
1
Its Conference Board reports. Studies in business policy
1
Journal of business economics : JBE
1
Macmillan Marketing Series
1
Marketing Management
1
Marketing-Management
1
Marktwirtschaft und Verbrauch : Schriftenreihe der Gesellschaft für Konsum-, Markt- und Absatzforschung e.V.
1
Overseas business reports : OBR
1
Papers on welfare and growth
1
Prentice-Hall behavioral sciences in business series
1
Proceedings of the Winter Conference of the American Marketing Association
1
Research Program in Marketing, Graduate School of Business Administration, University of Calif.
1
Schriften der Verbraucherverbände
1
Series / American Marketing Association
1
Sonderheft 1959
1
Southern economic journal
1
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ECONIS (ZBW)
108
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Marketing research : a management overview
Konrad, Evelyn
(
contributor
);
Erickson, Rod
(
contributor
)
-
1966
Persistent link: https://www.econbiz.de/10002009422
Saved in:
2
Darstellung und Kritik der häufigst angewendeten älteren Methoden der Werbewirkungsprüfung
Schmitt-Haußer, Günther
-
1968
Persistent link: https://www.econbiz.de/10000599225
Saved in:
3
Marketing, sales promotion, and advertising
Nolan, Carroll Anthony
-
1965
-
7th ed
Persistent link: https://www.econbiz.de/10000541597
Saved in:
4
Analitical marketing
Simon, Leonard S.
;
Freimer, Marshall
-
1970
Persistent link: https://www.econbiz.de/10000675043
Saved in:
5
Buying behavior and marketing decisions
Wasson, Chester R.
;
MacConaughy, David H.
-
1968
Persistent link: https://www.econbiz.de/10000570373
Saved in:
6
Macro marketing
Moyer, Reed
;
Hutt, Michael D.
-
1978
-
2. ed
Persistent link: https://www.econbiz.de/10000040796
Saved in:
7
Systems analysis for marketing planning and control
Stasch, Stanley F.
-
1972
Persistent link: https://www.econbiz.de/10000042193
Saved in:
8
Brand loyalty and barriers to entry
Schmalensee, Richard
- In:
Southern economic journal
40
(
1974
)
4
,
pp. 579-588
Persistent link: https://www.econbiz.de/10002785074
Saved in:
9
Advertising management
Aaker, David A.
(
ed.
);
Myers, John G.
(
contributor
)
-
1975
Persistent link: https://www.econbiz.de/10000055005
Saved in:
10
Marketing for profit
Eldridge, Clarence E.
-
1970
Persistent link: https://www.econbiz.de/10002120634
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