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~subject:"Multinationales Unternehmen"
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Global account management: The...
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Multinationales Unternehmen
Transnational corporation
27
Globalisierung
22
Globalization
22
Strategisches Management
22
Strategic management
16
Innovation
12
International marketing
11
Internationales Marketing
11
Theorie
11
Theory
11
Welt
11
World
11
Innovation management
9
Innovationsmanagement
9
China
7
Firm performance
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Key account management
7
Key-Account-Management
7
Unternehmenserfolg
7
Competitive strategy
6
Lieferantenmanagement
6
Management
6
Performance measurement
6
Performance-Messung
6
Supplier relationship management
6
Wettbewerbsstrategie
6
Auslandsinvestition
5
Foreign investment
5
Resource-based view
5
Ressourcenorientierter Ansatz
5
USA
5
Beziehungsmarketing
4
Business process management
4
Competitive advantage
4
Emerging economies
4
Internationale Wettbewerbsfähigkeit
4
Japan
4
Prozessmanagement
4
Relationship marketing
4
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English
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Yip, George S.
35
Johansson, Johny K.
3
Kudina, Alina
3
McKern, Bruce
3
Roos, Johan
3
Rugman, Alan M.
3
Tallman, Stephen B.
3
Bink, Audrey J. M.
2
Montgomery, David B.
2
Villalonga, Belén
2
Bink, Audrey
1
Bink, Audrey J.M.
1
Buckley, Peter J.
1
Collinson, Simon
1
Dunning, John H.
1
Greeven, Mark J.
1
Hult, G. Tomas M.
1
Krogh, Georg von
1
Leung, Anthony
1
Montgomery, David Bruce
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Monti, Joseph A.
1
Senn, Christoph
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Tallman, Stephen
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Thoma, Axel
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Villalonga, Belen
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The Oxford handbook of international business
4
Report / Marketing Science Institute
3
Report / Marketing Science Institute / Marketing Science Institute
2
Always learning
1
Asia Pacific journal of management
1
California management review
1
Financial Times handbook of management
1
Handbook of strategic account management : a comprehensive resource
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of emerging markets
1
Management international review : mir ; journal of international business
1
Managerial issues in international business
1
Managing knowledge : perspectives on cooperation and competition
1
Multinational business review
1
Regional aspects of multinationality and performance
1
Research paper series / Graduate School of Business, Stanford University
1
Research paper series / Stanford Graduate School of Business
1
Strategy and globalization ; Vol. 1
1
The MIT Press Ser.
1
The future of the multinational company
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ECONIS (ZBW)
29
USB Cologne (EcoSocSci)
6
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Total global strategy
Yip, George S.
-
2012
-
3. ed., intern. ed.
Persistent link: https://www.econbiz.de/10009504736
Saved in:
2
Global strategy in the twenty-first century
Yip, George S.
- In:
Financial Times handbook of management
,
(pp. 150-163)
.
2001
Persistent link: https://www.econbiz.de/10002987960
Saved in:
3
Asian advantage : key strategies for winning in the Asia-Pacific region
Yip, George S.
-
2000
-
Updated ed., with a new postscript, 1. paperback print.
Persistent link: https://www.econbiz.de/10001483620
Saved in:
4
Total global strategy II : updated for the Internet and Service Era
Yip, George S.
-
2003
-
International ed
Persistent link: https://www.econbiz.de/10001629343
Saved in:
5
Total global strategy : managing for worldwide competitive advantage
Yip, George S.
-
1992
Persistent link: https://www.econbiz.de/10004089967
Saved in:
6
Total global strategy : managing for worldwide competitive advantage
Yip, George S.
-
1992
Persistent link: https://www.econbiz.de/10013474931
Saved in:
7
Total global strategy II : updated for the internet and service era
Yip, George S.
-
2003
-
[2. ed.]
Persistent link: https://www.econbiz.de/10004752660
Saved in:
8
Die globale Wettbewerbsstrategie : weltweit erfolgreiche Geschäfte
Yip, George S.
-
1996
Persistent link: https://www.econbiz.de/10000585085
Saved in:
9
Global market strategies of US and Japanese businesses
Yip, George S.
;
Johansson, Johny K.
-
1993
Persistent link: https://www.econbiz.de/10000860016
Saved in:
10
Effects of nationality on global strategy in major American, European, and Japanese multinational companies
Yip, George S.
;
Johansson, Johny K.
;
Roos, Johan
-
1996
Persistent link: https://www.econbiz.de/10000959105
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