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~subject:"Online retailing"
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Online retailing
Consumer behaviour
83,958
Konsumentenverhalten
81,509
Relationship marketing
26,478
Beziehungsmarketing
25,803
Social Web
20,897
Social web
20,866
Brand management
17,834
Markenführung
17,421
Value creation
14,247
Betriebliche Wertschöpfung
14,083
Theorie
13,423
Online-Marketing
13,292
Theory
13,229
Internet marketing
13,176
Markenimage
9,474
Brand image
9,442
Deutschland
9,352
Germany
8,848
Customer satisfaction
8,747
Kundenzufriedenheit
8,338
USA
7,512
United States
7,215
Electronic Commerce
7,176
Online-Handel
7,137
E-commerce
6,786
Service quality
6,747
Dienstleistungsqualität
6,655
Markenartikel
6,518
Brand
6,493
Marketingmanagement
5,819
Marketing management
5,780
Einzelhandel
5,112
Werbewirkung
5,088
Retail trade
5,051
Advertising effects
5,030
Advertising
4,523
Werbung
4,459
Marketing
4,432
Innovation
4,350
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Usman, Osly
19
Law, Chun Hung Roberts
18
Kumar, Dr. Vinay
15
Kalia, Prateek
14
Dennis, Charles
13
Kukar-Kinney, Monika
13
Pavlou, Paul A.
13
Tan, Yong
13
Ba, Sulin
12
Baier, Daniel
12
Benbasat, Izak
12
Dwivedi, Yogesh Kumar
12
Kollmann, Tobias
12
Rabinovich, Elliot
12
Bauer, Hans H.
11
Breugelmans, Els
11
Chung, Namho
11
Ghose, Anindya
11
Kim, Minjeong
11
Liu, Yong
11
Thaichon, Park
11
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10
Choi, Jeonghye
10
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10
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Jin, Ginger Zhe
10
Khare, Arpita
10
Lambrecht, Anja
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Laroche, Michel
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McManus, Brian
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Paul, Justin
10
Rana, Nripendra P.
10
Schramm-Klein, Hanna
10
Stüber, Eva
10
Verhagen, Tibert
10
Viswanathan, Siva
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Akram, Umair
9
Bhatnagar, Amit
9
Campo, Katia
9
Dertwinkel-Kalt, Markus
9
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National Bureau of Economic Research
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OECD
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RWTH Aachen
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4
Information Resources Management Association
4
IGI Global
3
Springer Gabler <Firma>
3
Dgroup
2
Edward Elgar Publishing
2
Organisation for Economic Co-operation and Development
2
Sofijski universitet "Sv. Kliment Ochridski" / Faculty of Economics
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Springer-Verlag GmbH
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marketing-Börse GmbH
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Akademie für Technikfolgenabschätzung in Baden-Württemberg
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Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
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Bergische Universität Wuppertal
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Bramann - Verlag und Beratung
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Bundesverband Digitale Wirtschaft
1
Bundesverband des Deutschen Textil-Einzelhandels
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Center of Market Oriented Product and Production Management
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Centre de recherche pour l'étude et l'observation des conditions de vie
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Consumer Research and Evaluation Branch
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Consumer and marketing law
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Deutsche Bank <Frankfurt am Main> / Research
1
Deutscher Fachverlag
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
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Duncker & Humblot
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Ekonomski Institut Zagreb
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Europäische Kommission / Generaldirektion Gesundheit und Verbraucher
1
Europäische Kommission / Generaldirektion Wettbewerb
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Friedrich-Schiller-Universität Jena
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Gesellschaft für Innovatives Marketing
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Gottlieb Duttweiler Institute
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Haufe-Lexware GmbH & Co. KG
1
International Association for the Study of Insurance Economics
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Scientific-Practical Conference <2022, Online>
1
International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
International conference "Digital transformation of the economy: society shaping the future" <11, 2019, Bitola>
1
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Published in...
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Journal of retailing and consumer services
387
Journal of business research : JBR
185
Electronic commerce research
105
International journal of electronic marketing and retailing : IJEMR
101
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
96
Journal of internet commerce
92
Information systems research : ISR
76
International journal of internet marketing and advertising : IJIMA
67
Journal of retailing
60
International journal of hospitality management
59
International journal of retail & distribution management
58
The international review of retail, distribution and consumer research
57
Management science : journal of the Institute for Operations Research and the Management Sciences
56
Journal of electronic commerce research : JECR
55
Journal of management information systems : JMIS
54
International journal of electronic commerce : IJEC
53
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
53
Cogent business & management
51
International journal of business information systems : IJBIS
50
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
50
International journal of retail and distribution management
47
Asia Pacific journal of marketing and logistics
46
International journal of consumer studies
46
International journal of e-business research : an official publication of the Information Resources Management Association
44
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
40
Technological forecasting & social change : an international journal
38
Psychology & marketing
37
Electronic commerce research and applications
36
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
33
Journal of fashion marketing and management
32
European journal of operational research : EJOR
28
Journal of international consumer marketing
28
Tourism management : research, policies, practice
28
Electronic markets : EM ; the international journal of electronic commerce and business media
27
Electronic markets : the international journal on networked business
27
Journal of the Academy of Marketing Science
27
Information systems and e-business management : ISeB
26
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
26
Marketing intelligence & planning
26
International journal of contemporary hospitality management
25
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ECONIS (ZBW)
7,116
Other ZBW resources
3
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1
Investigating the impact of online brand communities on online customer engagement and brand loyalty
Gupta, Rajeev
;
Kumar, Vikas
;
Kaushik, Arun Kumar
; …
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 319-338
Persistent link: https://www.econbiz.de/10014390288
Saved in:
2
Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
3
The impact of value co-creation behaviour within the social media context
Sleilati, Esther Bassil
;
Sfeir, Cynthia Jabbour
- In:
Asian journal of business and accounting : AJBA
14
(
2021
)
1
,
pp. 33-58
Persistent link: https://www.econbiz.de/10012587270
Saved in:
4
Indian women and Facebook apparels brand communities : a study with reference to Koovs, Myntra and Shein
Kanupriya
- In:
International journal of technology marketing : IJTMkt
15
(
2021
)
2/3
,
pp. 316-331
Persistent link: https://www.econbiz.de/10012693538
Saved in:
5
Developing a multi-dimensional measure of hotel brand customers' online engagement behaviors to capture non-transactional value
Shin, Hakseung
;
Perdue, Richard R.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
3
,
pp. 593-609
Persistent link: https://www.econbiz.de/10014245435
Saved in:
6
Social media marketing and brand loyalty among online shoppers in Anambra State, Nigeria : mediating effect of brand awareness
Ezenwafor, Ebuka Christian
;
Ayodele, Adeola A.
; …
- In:
Journal of electronic commerce in organizations : the …
19
(
2021
)
3
,
pp. 16-27
Persistent link: https://www.econbiz.de/10012605350
Saved in:
7
How social presence drives commitment and loyalty with online brand communities? : the role of social commerce trust
Nadeem, Waqar
;
Khani, Amir H.
;
Schultz, Carsten D.
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012269062
Saved in:
8
An exploration of online brand community (OBC) engagement and customer's intention to purchase
Tiruwa, Anurag
;
Yadav, Rajan
;
Suri, P. K.
- In:
Journal of Indian business research
8
(
2016
)
4
,
pp. 295-314
Persistent link: https://www.econbiz.de/10011718997
Saved in:
9
Luxury brand value co-creation with online brand communities in the service encounter
Chapman, Alexis
;
Dilmperi, Athina
- In:
Journal of business research : JBR
144
(
2022
),
pp. 902-921
Persistent link: https://www.econbiz.de/10013185060
Saved in:
10
The bright and dark sides of online customer engagement on brand love
Siu, Noel Yee-Man
;
Zhang, Tracy Junfeng
;
Yeung, Raissa …
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 957-970
Persistent link: https://www.econbiz.de/10014471162
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