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~subject:"Online retailing"
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Online retailing
Konsumentenverhalten
40
Consumer behaviour
39
Einzelhandel
39
Retail trade
34
Schweiz
32
Switzerland
21
Deutschland
17
Germany
15
Online-Handel
14
Beziehungsmarketing
13
Marketing
13
Relationship marketing
13
Geschäftsmodell
12
Handel
11
Theorie
11
Theory
11
Food retailing
10
Handelsmanagement
10
Lebensmitteleinzelhandel
10
Preismanagement
10
Pricing strategy
10
Business model
9
Handelsforschung
9
Marketingmanagement
9
Retail management
9
EU countries
8
EU-Staaten
8
Handelsbetrieb
8
Trade
8
Retail assortment
7
Sortiment
7
Category Management
6
Customer satisfaction
6
Electronic Commerce
6
Forschungsprojekt
6
Handelsmarketing
6
Kundenzufriedenheit
6
Projektmanagement
6
Retail marketing
6
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German
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Rudolph, Thomas
13
Berka, Martin
5
Devereux, Michael B.
5
Emrich, Oliver
5
Meise, Jan Niklas
2
Wagner, Tillmann
2
Becker, Ingo Frank
1
Busch, Sebastian
1
Evanschitzky, Heiner
1
Linzmajer, Marc
1
Paul, Michael
1
Pfrang, Thilo
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Rosenbloom, Bert
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Wangenheim, Florian von
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Victoria University of Wellington / School of Economics and Finance
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
CAMA working paper series
1
Centre for Applied Microeconomics (CAMA) Working Paper
1
Electronic retailing
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of retailing
1
NBER working paper series
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Problems and perspectives in management : PPM ; international research journal
1
SEF working paper
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Working paper / National Bureau of Economic Research, Inc.
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ECONIS (ZBW)
14
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1
Cross-industrial user channel preferences on the path to online purchase : homogeneous, heterogeneous, or mixed?
Becker, Ingo Frank
;
Linzmajer, Marc
;
Wangenheim, Florian von
- In:
Journal of advertising : official publication of the …
46
(
2017
)
2
,
pp. 248-268
Persistent link: https://www.econbiz.de/10011705768
Saved in:
2
Behavioral appeals to influence product return behavior : theoretical foundations and experimental applications
Pfrang, Thilo
-
2015
Persistent link: https://www.econbiz.de/10011481414
Saved in:
3
Shopping benefits of multichannel assortment integration and the moderating role of retailer type
Emrich, Oliver
;
Paul, Michael
;
Rudolph, Thomas
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 326-342
Persistent link: https://www.econbiz.de/10011309667
Saved in:
4
A macro-perspective on co-creation processes on the Internet
Emrich, Oliver
;
Rudolph, Thomas
- In:
Problems and perspectives in management : PPM ; …
12
(
2014
)
2
,
pp. 75-85
Persistent link: https://www.econbiz.de/10010390256
Saved in:
5
Kaufbarrieren im Online-Handel aus Kundensicht : eine empirische Untersuchung der Kaufbarrieren bei Käufern und Nichtkäufern
Rudolph, Thomas
;
Busch, Sebastian
;
Wagner, Tillmann
- In:
Electronic retailing
,
(pp. 143-160)
.
2002
Persistent link: https://www.econbiz.de/10001679100
Saved in:
6
Wachsen mit E-Commerce
Emrich, Oliver
;
Rudolph, Thomas
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
7
,
pp. 6-9
Persistent link: https://www.econbiz.de/10009159454
Saved in:
7
Price setting in a leading Swiss online supermarket
Berka, Martin
;
Devereux, Michael B.
;
Rudolph, Thomas
-
2011
Persistent link: https://www.econbiz.de/10009230157
Saved in:
8
Price setting in a leading Swiss online supermarket
Berka, Martin
;
Devereux, Michael B.
;
Rudolph, Thomas
-
2011
Persistent link: https://www.econbiz.de/10009405800
Saved in:
9
Price setting in a leading Swiss online supermarket
Berka, Martin
;
Devereux, Michael B.
;
Rudolph, Thomas
-
2011
Persistent link: https://www.econbiz.de/10009272381
Saved in:
10
Einsatzmöglichkeiten von Web 2.0-Instrumenten im Online-Handel und ihre Nutzung durch Konsumenten
Rudolph, Thomas
;
Emrich, Oliver
;
Meise, Jan Niklas
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 183-196)
.
2007
Persistent link: https://www.econbiz.de/10003565836
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