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User-generated content? Get serious! : understanding the interactions between organisations and customers on social media

Moser, Christine; Eijkeren, Anouk van - In: International journal of business environment : IJBE 8 (2016) 3, pp. 284-306

Persistent link: https://www.econbiz.de/10012144802

Chinese online literature : creative consumers and evolving business models

Ren, Xiang; Montgomery, Lucy - In: Arts marketing : an international journal ; AM 2 (2012) 2, pp. 118-130

Persistent link: https://www.econbiz.de/10009675847

Factors identification of online reputation and relationship with trust : a study of generation Y

Gupta, Rashik; Ponnuru, Karteek Ramalinga; Kumar, Anil; … - In: International journal of business information systems : … 26 (2017) 2, pp. 151-165

Persistent link: https://www.econbiz.de/10011856427

Fashion online

2007

The pervasive nature of the World Wide Web in the 'connected' world is undeniable. But how many of us regularly purchase clothing online? Do we spend our time inside virtual retail outlets and break for a discussion about the latest trends through a blog? Much has been made of the potential of...

Persistent link: https://www.econbiz.de/10012674319

Gender differences in determinants of customer satisfaction in beauty and cosmetic e-commerce

Thuan Thi Nhu Nguyen - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 10, pp. 811-822

Persistent link: https://www.econbiz.de/10012671488

Selected trends in online trading with special focus on group buying : case study

Misiak-Kwit, Sandra; Wiścicka, Małgorzata - In: International journal of business and globalisation : IJBG 17 (2016) 3, pp. 313-329

Persistent link: https://www.econbiz.de/10011687643

Generation Y and online fashion shopping : orientations and profiles

Ladhari, Riadh; Gonthier, Jessica; Lajante, Mathieu - In: Journal of retailing and consumer services 48 (2019), pp. 113-121

Persistent link: https://www.econbiz.de/10012001288

Determinants of trust on social networking sites and its impact on purchase intention through the mediation effect of customer experience

Sharma, Bhuvanesh Kumar; Jain, Pooja; Gautam, Omvir; … - In: International journal of public sector performance … 13 (2024) 3, pp. 313-330

Persistent link: https://www.econbiz.de/10015071312

Online shopping behavior on Generation Y in Indonesia

Musyifah, Iffahsari; Simanjuntak, Megawati - In: Global business and finance review 21 (2016) 1, pp. 33-45

always connected to the internet and technology in every aspect of life. Young consumers prefer online shopping because of …

Persistent link: https://www.econbiz.de/10011524006

Online shopping behaviors and characteristics of Gen Y consumers in Bulgaria and Croatia : who, what, how much and how often? : millennial paper

Loubou, Patricia; Alexander, Elitsa; Kalchev, Georgi - 2016

Internet usage and commerce are growing significantly around the world, and Generation Y consumers, the first … generation to grow up with the Internet, have turned into young adults. As part of this generation, university students represent … a lucrative market for businesses selling a wide array of goods and services. The profiles of internet shoppers and …

Persistent link: https://www.econbiz.de/10011568647

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