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Do online hotel rating schemes influence booking behaviors?
Casaló, Luis V.; Flavián Blanco, Carlos; Guinalíu, Miguel - In: International journal of hospitality management 49 (2015), pp. 28-36
Persistent link: https://www.econbiz.de/10011377610
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EWOM effects on hotel booking intentions, attitudes, trust, and website perceptions
Ladhari, Riadh; Michaud, Mélissa - In: International journal of hospitality management 46 (2015), pp. 36-45
Persistent link: https://www.econbiz.de/10011302002
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Promoting restaurants using social networks : still a lot of room for improvement
Sanchís Verdeguer, José Vicente; Peiró-Signes, Angel; … - In: International business and economics research journal 13 (2014) 7, pp. 1613-1618
Persistent link: https://www.econbiz.de/10011430476
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E-commerce market trends : a case study in leveraging Web 2.0 technologies to gain and improve competitive advantage
Kiu, Ching-Chieh; Lee, Chien-Sing - In: International journal of business information systems : … 25 (2017) 3, pp. 373-392
Persistent link: https://www.econbiz.de/10011756978
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User-generated content? Get serious! : understanding the interactions between organisations and customers on social media
Moser, Christine; Eijkeren, Anouk van - In: International journal of business environment : IJBE 8 (2016) 3, pp. 284-306
Persistent link: https://www.econbiz.de/10012144802
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Investigating social commerce as an alternate model for online commerce in developing countries : a case of Pakistani economy
Talat, Amina; Azar, Sana; Yousaf, Muhammad Waqar - In: Pakistan journal of commerce and social sciences 7 (2013) 1, pp. 223-242
The study is an empirical quantitative research. In light of intense literature review it proposes a new model for effectiveness of social commerce in Pakistan. It has three objectives. It firstly investigates the relationship between perceived risk, social networking focus, and perceived value...
Persistent link: https://www.econbiz.de/10010260193
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Understanding customers' continuous intention to use of social commerce via Facebook : a theoretical model and empirical examination
Herzallah, Fadi; Ayyash, Mohannad Moufeed - In: International journal of networking and virtual … 24 (2021) 4, pp. 387-407
Persistent link: https://www.econbiz.de/10012596094
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New social consumer? : determining factors of Facebook commerce
Liébana-Cabanillas, Francisco; Corral-Hermoso, José … - In: Journal of decision systems 27 (2018) 4, pp. 213-237
Persistent link: https://www.econbiz.de/10012164223
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When online reviews meet ACSI : how ACSI moderates the effects of online reviews on hotel revenue
Gao, Baojun; Ding, Xiaojie; Chen, Wenbo; Jiang, Xiangmei; … - In: Journal of travel and tourism marketing 37 (2020) 3, pp. 396-408
Persistent link: https://www.econbiz.de/10012289342
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The competitive effects of online reviews on hotel demand
Cho, Sanghoon; Pekgün, Pelin; Janakiraman, Ramkumar; … - In: Journal of marketing 88 (2024) 2, pp. 40-60
Persistent link: https://www.econbiz.de/10014582896