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~subject:"Online-Marketing"
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Online-Marketing
Internet
21,715
Electronic Commerce
5,313
E-commerce
4,869
Innovation adoption
4,393
Innovationsakzeptanz
4,390
Consumer behaviour
3,331
Konsumentenverhalten
3,160
Deutschland
2,231
Germany
2,006
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1,968
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1,911
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1,847
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1,830
Welt
1,775
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1,741
Informationstechnik
1,628
Information technology
1,599
Online-Handel
1,574
Online retailing
1,572
Social Web
1,556
Social web
1,553
USA
1,406
Internet marketing
1,395
United States
1,318
technology adoption
1,092
internet
992
Technischer Fortschritt
925
Technological change
903
Technology adoption
887
Innovation
885
Electronic Banking
884
Electronic banking
857
Mobilkommunikation
816
Mobile communications
814
Breitbandkommunikation
717
Broadband communications
690
China
682
Digitalisierung
623
Relationship marketing
604
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Advisory report
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Elektronischer Datenträger als Beilage
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128
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Fritz, Wolfgang
7
Ahuja, Vandana
6
Theobald, Elke
6
Alleman, James H.
5
D'Annunzio, Anna
5
Goldfarb, Avi
5
Kampmann, Birgit
5
Lambrecht, Anja
5
Russo, Antonio
5
Sabatini, Fabio
5
Anderson, Simon P.
4
Chaffey, Dave
4
Charlesworth, Alan
4
Fogel, Joshua
4
Friedman, Daniel
4
Kamps, Ingo
4
Krishnamurthy, Sandeep
4
Law, Chun Hung Roberts
4
Pavenkov, Oleg
4
Rubtcova, Mariia
4
Sarracino, Francesco
4
Schetter, Daniel
4
Wirtz, Bernd W.
4
Akram, Umair
3
Alarcón-del-Amo, María-del-Carmen
3
Arcand, Manon
3
Backhaus, Klaus
3
Bandyopadhyay, Subir
3
Beilharz, Felix
3
Bröker, Ole
3
Brüne, Philipp
3
Decarolis, Francesco
3
Dänzler, Stefanie
3
Ellonen, Hanna-Kaisa
3
Fan, Weiguo
3
Gausling, Philipp
3
Ghose, Anindya
3
Greenwood, Jeremy
3
Hofacker, Charles F.
3
Jha, Chandan Kumar
3
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IGI Global
7
Springer Fachmedien Wiesbaden
7
Organisation for Economic Co-operation and Development
4
OECD
2
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Books on Demand GmbH <Norderstedt>
1
Booz, Allen & Hamilton GmbH <Düsseldorf>
1
Deutsche Zentralbibliothek für Wirtschaftswissenschaften - Leibniz-Informationszentrum Wirtschaft (ZBW)
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Kassel University Press GmbH
1
National Bureau of Economic Research
1
NetLibrary, Inc
1
Plan.Net-Agenturgruppe für Interaktive Kommunikation <München>
1
Simmons & Simmons <London>
1
Universiteit Antwerpen / Faculteit Toegepaste Economische Wetenschappen
1
Universität Kassel
1
Wissenschaftszentrum Berlin für Sozialforschung / Arbeitsgemeinschaft Online-Mediation
1
World Tourism Organization
1
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Published in...
All
International journal of internet marketing and advertising : IJIMA
25
Journal of business research : JBR
22
Information systems research : ISR
15
Journal of internet commerce
14
Journal of management information systems : JMIS
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of retailing and consumer services
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
International journal of e-business research : an official publication of the Information Resources Management Association
11
International journal of electronic marketing and retailing : IJEMR
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
10
SpringerLink / Bücher
10
International journal of technology marketing : IJTMkt
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
8
Electronic commerce research
7
European research studies
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
International journal of business information systems : IJBIS
7
Cogent business & management
6
International journal of advertising : the quarterly review of marketing communications
6
Journal of electronic commerce research : JECR
6
Journal of strategic marketing
6
Journal of travel and tourism marketing
6
Marketing letters : a journal of research in marketing
6
Telecommunications policy : the international journal of digital economy, data sciences and new media
6
CESifo working papers
5
Electronic markets : the international journal on networked business
5
Health marketing quarterly
5
Information economics and policy : IEP
5
International journal of advertising : the review of marketing communications
5
International journal of contemporary hospitality management
5
International journal of electronic commerce : IJEC
5
International journal of hospitality management
5
International journal of industrial organization
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of global information management : an official publication of the Information Resources Management Association
5
Journal of hospitality marketing & management
5
Journal of marketing
5
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Source
All
ECONIS (ZBW)
1,359
USB Cologne (EcoSocSci)
4
EconStor
3
RePEc
1
Showing
1
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10
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1,367
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date (newest first)
date (oldest first)
1
The effects of the dimensions of technology readiness on technology acceptance : an empirical analysis
Lam, Shun Yin
;
Chiang, Jeongwen
;
Parasuraman, A.
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
4
,
pp. 19-39
Persistent link: https://www.econbiz.de/10003795381
Saved in:
2
The role of
internet
marketing in the development of agricultural industry : a case study of China
Heang, Jimmy Foo
;
Khan, Habib Ullah
- In:
Journal of internet commerce
14
(
2015
)
1
,
pp. 65-113
Persistent link: https://www.econbiz.de/10011432404
Saved in:
3
Towards an understanding of online travellers' acceptance of consumer-generated media for travel planning : integrating technology acceptance and source credibility factors
Ayeh, Julian K.
;
Au, Norman
;
Law, Rob
- In:
Information and communication technologies in tourism …
,
(pp. 254-267)
.
2013
Persistent link: https://www.econbiz.de/10009755620
Saved in:
4
Comparing mobile and
Internet
adoption factors of loyalty and satisfaction with online shopping consumers
Amoroso, Donald L.
;
Ogawa, Mikako
- In:
International journal of e-business research : an …
9
(
2013
)
2
,
pp. 24-45
Persistent link: https://www.econbiz.de/10009793135
Saved in:
5
Models of customer experience for B2C e-commerce enterprises
Pei, Yilei
;
Xue, Wanxin
;
Li, Dandan
;
Su, Yong
- In:
Journal of electronic commerce in organizations : the …
14
(
2016
)
1
,
pp. 24-33
Persistent link: https://www.econbiz.de/10011529132
Saved in:
6
Success in the Web 2.0 ecosystem : exploring the state and determinants in indian businesses
Wahi, Ashok Kumar
;
Misra, Rajnish Kumar
- In:
International journal of e-business research : an …
12
(
2016
)
1
,
pp. 19-42
Persistent link: https://www.econbiz.de/10011446638
Saved in:
7
Adding "things" to the
internet
: exploring the spillover effect of technology acceptance
Lu, Yang
;
Papagiannidis, Savvas
;
Alamanos, Eleftherios
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
7/8
,
pp. 626-650
Persistent link: https://www.econbiz.de/10012584559
Saved in:
8
Managing job applications online : integrating website informativeness and compatibility in theory of planned behaviour and technology acceptance model
Parikh, Abhishek
;
Patel, Jayesh D.
;
Jaiswal, Anand Kumar
- In:
Decision : official journal of Indian Institute of …
48
(
2021
)
1
,
pp. 97-113
Persistent link: https://www.econbiz.de/10012585014
Saved in:
9
Factors that affect online purchasing behavior : an analysis with technology acceptance model, trust and subjective norms
Aksoy, Ramazan
;
Basaran, Umit
- In:
Journal of euromarketing
22
(
2013
)
1/2
,
pp. 48-63
Persistent link: https://www.econbiz.de/10010127912
Saved in:
10
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul
;
Jebarajakirthy, Charles
;
Shankar, Amit
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
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