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Employees' online brand advocacy behaviors as a response to justice and emotion
Aksoy, Nilsah Cavdar; Yazici, Nihal; Duzenci, Ahmet - In: The journal of product & brand management 32 (2023) 6, pp. 878-891
Persistent link: https://www.econbiz.de/10014315457
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Employee voice : untapped resource or social media time bomb?
Miles, Sandra Jeanquart; Mangold, W. Glynn - In: Business horizons 57 (2014) 3, pp. 401-411
Persistent link: https://www.econbiz.de/10010359474
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Unpacking the relationship between employee brand ambassadorship and employee social media usage through employee wellbeing in workplace : a theoretical contribution
Sakka, Georgia; Ahammad, Mohammad F. - In: Journal of business research : JBR 119 (2020), pp. 354-363
Persistent link: https://www.econbiz.de/10012416994
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Can organizations leverage employer branding to gain employee engagement and reduce turnover intention? : an empirical study with organizational trust as a mediator
Yadav, Lalit Kumar; Kumar, Ashish; Mishra, Shubhra - In: Vision : the journal of business perspective 24 (2020) 4, pp. 496-505
Persistent link: https://www.econbiz.de/10012388344
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Person organization fit display through social media : employee as a stakeholder
T. P., Ranjith; Verma, Pratima - In: International journal of economic research 17 (2020) 2, pp. 167-176
Persistent link: https://www.econbiz.de/10012664191
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Internal branding : social identity and social exchange perspectives on turning employees into brand champions
Löhndorf, Birgit; Diamantopoulos, Adamantios - In: Journal of service research : JSR 17 (2014) 3, pp. 310-325
Persistent link: https://www.econbiz.de/10010393228
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Service differentiation : a self-image congruency perspective on brand building in the labor market
Andreassen, Tor W.; Lanseng, Even J. - In: Journal of service management 21 (2010) 2, pp. 212-236
Persistent link: https://www.econbiz.de/10003987100
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What do consistency and personableness in the interview signal to applicants? : investigating indirect effects on organizational attractiveness through symbolic organizational attr...
Wilhelmy, Annika; Kleinmann, Martin; Melchers, Klaus G.; … - In: Journal of business and psychology 34 (2019) 5, pp. 671-684
Persistent link: https://www.econbiz.de/10012117575
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The impact of person-job fit and job training-fit on employee work behaviour : a moderator analysis
Yevugah, David; Caesar, Livingstone Divine - In: International journal of value chain management : IJVCM 15 (2024) 1, pp. 69-97
Persistent link: https://www.econbiz.de/10015061575
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Practice and identity : using a brand symbol to construct organizational identity
Harquail, Celia Virginia - In: Organizational identity in practice, (pp. 135-150). 2007
Persistent link: https://www.econbiz.de/10003534205