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~subject:"Perception"
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Perception
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Wolfers, Justin
20
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Pope, Devin G.
15
Schipper, Burkhard
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14
Meier, Martin
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10
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8
Sousa-Poza, Alfonso
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Bénabou, Roland
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Christian-Albrechts-Universität zu Kiel
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Zentrum für Empirische Forschung
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Bundesinstitut für Risikobewertung
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61
International journal of hospitality management
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Discussion paper series / IZA
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International journal of selection and assessment
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SpringerLink / Bücher
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Journal of travel and tourism marketing
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Product experience
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Working papers / Harvard Business School, Division of Research
24
Journal of Consumer Marketing
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Marketing : ZFP ; journal of research and management
23
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
22
Academy of Management journal : AMJ
21
Journal of Services Marketing
20
Tourism management perspectives : TMP
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CESifo working papers
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing letters : a journal of research in marketing
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Journal of marketing communications
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Journal of retailing
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The leadership quarterly : LQ ; an international journal of political, social and behavioral science
18
IZA Discussion Paper
17
International Journal of Contemporary Hospitality Management
17
Journal of business and psychology
17
European Journal of Marketing
16
Journal of behavioral decision making
16
Research
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ECONIS (ZBW)
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Other ZBW resources
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RePEc
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EconStor
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BASE
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ArchiDok
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USB Cologne (EcoSocSci)
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1
Multisensory design : reaching out to touch the consumer
Spence, Charles
;
Gallace, Alberto
- In:
Psychology & marketing
28
(
2011
)
3
,
pp. 267-307
Persistent link: https://www.econbiz.de/10008902981
Saved in:
2
The role of car aesthetics on consumers' decisions : an example from Romania
Tarta, Corina Paula
;
Plaias, Ioan
;
Martinez, Luis F.
; …
- In:
Scientific Annals of Economics and Business
67
(
2020
)
1
,
pp. 33-43
Persistent link: https://www.econbiz.de/10012415443
Saved in:
3
Automotive interior design : eine verhaltenswissenschaftliche Untersuchung der Wirkung automobiler
Produktgestaltung
am Beispiel des Fahrzeuginnenraums
Hanisch, Johannes
-
2017
Persistent link: https://www.econbiz.de/10013435865
Saved in:
4
Does your company have the right logo? : how and why circular- and angular-logo shapes influence brand attribute judgments
Jiang, Yuwei
;
Gorn, Gerald J.
;
Chattopadhyay, Amitava
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 709-726
Persistent link: https://www.econbiz.de/10011435747
Saved in:
5
Distracted from comparison: product design and advertisement with limited attention
Johnen, Johannes
;
Leung, Benson Tsz Kin
-
2022
Persistent link: https://www.econbiz.de/10013179721
Saved in:
6
The Design Communication Assessment Scale (DCAS) : assessing and adjusting the effectiveness of product design communications
Sample, Kevin L.
;
Hulland, John
;
Sevilla, Julio
; …
- In:
Journal of marketing research
61
(
2024
)
1
,
pp. 27-48
Persistent link: https://www.econbiz.de/10014584162
Saved in:
7
Ease of reading of mandatory information on Canadian food product labels
Mackey, Mary Alton
;
Metz, Marilyn
- In:
International journal of consumer studies
33
(
2009
)
4
,
pp. 369-381
Persistent link: https://www.econbiz.de/10003865111
Saved in:
8
The effect of package shape on apparent volume : an exploratory study with implications for package design
Garber, Lawrence L.
;
Hyatt, Eva M.
;
Boya, Ünal Ö.
- In:
Journal of marketing theory and practice
17
(
2009
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10003867492
Saved in:
9
Produktmetaphorik : metaphorisches Produktdesign als Instrument der Marktprofilierung
Oerkermann, Gerald
-
2007
Persistent link: https://www.econbiz.de/10003439004
Saved in:
10
Evolutionary factors in design preferences
Moss, Gloria
;
Hamilton, Colin
;
Neave, Nick
- In:
The journal of brand management : an international journal
14
(
2006/07
)
4
,
pp. 313-323
Persistent link: https://www.econbiz.de/10003469686
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