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The asymmetric effects of identity salience on judgement : the role of valence and attribute congruence
Han, Dahee; Kim, Claire Heeryung - In: Asia marketing journal 25 (2023) 2, pp. 84-98
Persistent link: https://www.econbiz.de/10014384084
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The effects of identity salience on product judgment in a domain of trade-offs
Kim, Claire Heeryung; Han, Da Hee - In: European journal of marketing 58 (2024) 5, pp. 1387-1409
Persistent link: https://www.econbiz.de/10015047522
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Development of cross-cultural psychological capital and its relationship with cultural intelligence and ethnocentrism
Reichard, Rebecca J.; Dollwet, Maren; Louw-Potgieter, Joha - In: Journal of leadership & organizational studies : JLOS; … 21 (2014) 2, pp. 150-164
Persistent link: https://www.econbiz.de/10010358872
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Understanding purchase intention towards Chinese products : role of ethnocentrism, animosity, status and self-esteem
Narang, Ritu - In: Journal of retailing and consumer services 32 (2016), pp. 253-261
Persistent link: https://www.econbiz.de/10011556675
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A holistic approach to investigate consumer's attitude toward foreign products : role of country personality, self-congruity, product image and ethnocentrism
Aktan, Murat; Anjam, Mahwish - In: Journal of international consumer marketing 34 (2022) 2, pp. 151-167
Persistent link: https://www.econbiz.de/10013167317
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Consumer ethnocentrism and social identity : theoretical backgrounds and empirical studies overview
Čutura, Marija - In: Market : review for marketing theory and practice 32 (2020), pp. 131-146
Persistent link: https://www.econbiz.de/10012653331
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How does salespeople's personal interaction affect customers' word-of-mouth in retailing?
Ma, Jiaqi; Kim, Changju - In: Journal of Asia Business Studies 16 (2023) 6, pp. 833-849
Persistent link: https://www.econbiz.de/10014335196