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"I love this place" : tourists´ destination brand love
Swanson, Kathryn; Medway, Dominic; Warnaby, Gary - In: Handbook on place branding and marketing, (pp. 88-107). 2017
Persistent link: https://www.econbiz.de/10011685147
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Multisensory place branding : a manifesto for research
Medway, Dominic; Warnaby, Gary - In: Handbook on place branding and marketing, (pp. 147-159). 2017
Persistent link: https://www.econbiz.de/10011685161
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Pretty vacant? Implications of neglect and emptiness for urban aesthetics place branding
Warnaby, Gary; Medway, Dominic - In: Handbook on place branding and marketing, (pp. 219-235). 2017
Persistent link: https://www.econbiz.de/10011685196
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Marketing the "city of smells"
Henshaw, Victoria; Medway, Dominic; Warnaby, Gary; … - In: Marketing theory 16 (2016) 2, pp. 153-170
Persistent link: https://www.econbiz.de/10011495031
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Demarketing places : rationales and strategies
Medway, Dominic; Warnaby, Gary; Dharni, Sheetal - In: Journal of marketing management : MM 27 (2011) 1/2, pp. 124-142
Persistent link: https://www.econbiz.de/10008841675
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What about the "place" in place marketing?
Warnaby, Gary; Medway, Dominic - In: Marketing theory 13 (2013) 3, pp. 345-363
Persistent link: https://www.econbiz.de/10009790640
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Towards a service-dominant place marketing logic
Warnaby, Gary - In: Marketing theory 9 (2009) 4, pp. 403-423
Persistent link: https://www.econbiz.de/10003920653
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Back to basics in the marketing of place : the impact of litter upon place attitudes
Parker, Cathy; Roper, Stuart; Medway, Dominic - In: Journal of marketing management : MM 31 (2015) 9/10, pp. 1090-1112
Persistent link: https://www.econbiz.de/10011405209
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Mobility, marketing, and the experience of the city
Warnaby, Gary; Parker, Christopher J. - In: Handbook on place branding and marketing, (pp. 203-218). 2017
Persistent link: https://www.econbiz.de/10011685173
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Conceptualizing the management and consumption of live music in urban space
Oakes, Steve; Warnaby, Gary - In: Marketing theory 11 (2011) 4, pp. 405-418
Persistent link: https://www.econbiz.de/10009419190