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~subject:"Preismanagement"
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Preismanagement
Distribution channel
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Vertriebsweg
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Lieferkette
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Supply chain
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Game theory
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Spieltheorie
19
Marketing management
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Marketingmanagement
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Einzelhandel
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Retail trade
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Management information system
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Management-Informationssystem
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Electronic Commerce
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Lieferantenmanagement
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E-commerce
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Online-Handel
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Business-to-business marketing
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English
8
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Yan, Ruiliang
8
Amrouche, Nawel
3
Pei, Zhi
3
Wang, John
2
Bandyopadhyay, Subir
1
Cao, Zixia
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Ghose, Sanjoy
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Myers, Chris Anthony
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of retailing and consumer services
2
The journal of product & brand management
2
International journal of production economics
1
Journal of business research : JBR
1
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ECONIS (ZBW)
8
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1
Price strategy, information sharing, and firm performance in a market channel with a dominant retailer
Yan, Ruiliang
;
Myers, Chris Anthony
;
Wang, John
- In:
The journal of product & brand management
21
(
2012
)
6
,
pp. 475-485
Persistent link: https://www.econbiz.de/10009682621
Saved in:
2
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
3
Aggressive or partnership strategy : which choice is better for the national brand?
Amrouche, Nawel
;
Yan, Ruiliang
- In:
International journal of production economics
166
(
2015
),
pp. 50-63
Persistent link: https://www.econbiz.de/10011334066
Saved in:
4
Mobile channel and channel coordination under different supply chain contexts
Amrouche, Nawel
;
Pei, Zhi
;
Yan, Ruiliang
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 165-182
Persistent link: https://www.econbiz.de/10012162493
Saved in:
5
The profit benefits of bundle pricing of complementary products
Yan, Ruiliang
;
Bandyopadhyay, Subir
- In:
Journal of retailing and consumer services
18
(
2011
)
4
,
pp. 355-361
Persistent link: https://www.econbiz.de/10009232566
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6
Which one is more valuable in coordinating the online and offline distribution? : service support or online price coordination
Pei, Zhi
;
Yan, Ruiliang
;
Ghose, Sanjoy
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 150-159
Persistent link: https://www.econbiz.de/10012285147
Saved in:
7
Service level, pricing strategy and firm performance in a manufacturer-giant retailer supply chain
Yan, Ruiliang
;
Wang, John
- In:
The journal of product & brand management
19
(
2010
)
1
,
pp. 61-66
Persistent link: https://www.econbiz.de/10003963611
Saved in:
8
Can a weak retailer benefit from a manufacturer-dominant retailer alliance?
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 34-42
Persistent link: https://www.econbiz.de/10009701597
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