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~subject:"Preismanagement"
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Preismanagement
Einzelhandel
7
Retail trade
7
Theorie
5
Theory
5
Food retailing
4
Lebensmitteleinzelhandel
4
Pricing strategy
4
Globalisierung
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agency theory
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game theory
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salesforce management
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Game theory
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Lebensmittelhandel
2
Spieltheorie
2
Systemtransformation
2
competition
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information asymmetry
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pricing
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salesforce compensation
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Absatz
1
Advertising
1
Agency-Theorie
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Arbeitsmobilität
1
Armutsbekämpfung
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Bank
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Brand
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Business cycle
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Carrefour <Firma>
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Category Management
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Consumer Search
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Consumer behaviour
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English
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Lal, Rajiv
4
Matutes, Carmen
1
Raju, Jagmohan Singh
1
Srinivasan, V.
1
Villas-Boas, J. Miguel
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The journal of business : B
2
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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Price promotions : limiting competitive encroachment
Lal, Rajiv
- In:
Marketing science : the marketing journal of the …
9
(
1990
)
3
,
pp. 247-262
Persistent link: https://www.econbiz.de/10001093003
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2
Exclusive dealing and price promotions
Lal, Rajiv
- In:
The journal of business : B
69
(
1996
)
2
,
pp. 159-172
Persistent link: https://www.econbiz.de/10001198029
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3
Retail pricing and advertising strategies
Lal, Rajiv
- In:
The journal of business : B
67
(
1994
)
3
,
pp. 345-370
Persistent link: https://www.econbiz.de/10001167695
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4
The effects of brand loyalty on competitive price promotional strategies
Raju, Jagmohan Singh
- In:
Management science : journal of the Institute for …
36
(
1990
)
3
,
pp. 276-304
Persistent link: https://www.econbiz.de/10001084597
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