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Branding social and health behavior : an education and research agenda
Evans, W. Douglas - In: Psychology of branding, (pp. 133-148). 2013
Persistent link: https://www.econbiz.de/10009775608
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The length of brand names influences the expectation of healthiness in foods and preference for healthy foods
Motoki, Kosuke; Pathak, Abhishek - In: Psychology & marketing 40 (2023) 9, pp. 1850-1862
Persistent link: https://www.econbiz.de/10014338329
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Utilisation of physician services in the 50+ population : the relative importance of individual versus institutional factors in 10 European countries
Bolin, Kristian; Lindgren, Anna; Lindgren, Björn; … - 2008
Persistent link: https://www.econbiz.de/10003726844
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Utilisation of physician services in the 50+ population : the relative importance of individual versus institutional factors in 10 European countries
Bolin, Kristian; Lindgren, Anna; Lindgren, Björn; … - In: International journal of health care finance and economics 9 (2009) 1, pp. 83-112
Persistent link: https://www.econbiz.de/10003817514
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Mining Arabic Twitter conversations on health care : a new approach to analysing Arabic language on social media
Alqtati, Nael; Wilson, Jonathan A. J.; De Silva, Varuna - In: Journal of Islamic marketing 13 (2022) 12, pp. 2649-2671
Persistent link: https://www.econbiz.de/10013536349
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The power of promoting healthy brands : familiarity in healthy product decision making
Bui, M̃y; Kemp, Elyria; Hamilton, Mitchell - In: Journal of promotion management : JPM 21 (2015) 6, pp. 739-759
Persistent link: https://www.econbiz.de/10011433651
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Steigerung der Patienten-Compliance : Grundlagen - Einflussfaktoren - Lösungsansätze
Schuller, Susanne - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001695323
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A physician fee that applies to acute but not to preventive care
Felder, Stefan; Werblow, Andreas - 2006
Persistent link: https://www.econbiz.de/10003293120
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A physician fee that applies to acute but not to preventive care : evidence from a German deductible program
Felder, Stefan; Werblow, Andreas - In: Schmollers Jahrbuch : journal of contextual economics 128 (2008) 2, pp. 191-212
Persistent link: https://www.econbiz.de/10003717005
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Electronic word-of-mouth on social networking sites : cue validity and cue utilization perspectives
Fang, Yu-Hui; Li, Chia-Ying - In: Human systems management : HSM 35 (2016) 1, pp. 35-50
Persistent link: https://www.econbiz.de/10011482101