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Behavior-based discrimination : is it a winning play, and if so, when?
Pazgal, Amit I.; Soberman, David A. - In: Marketing science : the marketing journal of the … 27 (2008) 6, pp. 977-994
Persistent link: https://www.econbiz.de/10003791500
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Price adjustment policy with partial refunds
Cohen-Vernik, Dinah; Pazgal, Amit I. - In: Journal of retailing 93 (2017) 4, pp. 507-526
Persistent link: https://www.econbiz.de/10011790716
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The targeting of advertising
Iyer, Ganesh (contributor); Soberman, David A. (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002343478
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The targeting of advertising
Iyer, Ganesh (contributor); Soberman, David A. (contributor) - 2004 - rev
Persistent link: https://www.econbiz.de/10002677213
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Dynamic targeted pricing with strategic consumers
Chen, Yuxin; Zhang, Z. John - In: International journal of industrial organization 27 (2009) 1, pp. 43-50
Persistent link: https://www.econbiz.de/10003812987
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Price discrimination in service industries
Lambrecht, Anja; Seim, Katja; Vilcassim, Naufel; … - In: Marketing letters : a journal of research in marketing 23 (2012) 2, pp. 423-438
Persistent link: https://www.econbiz.de/10009565412
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Pay-as-you-wish pricing
Chen, Yuxin; Koenigsberg, Oded; Zhang, Z. John - In: Marketing science : the marketing journal of the … 36 (2017) 5, pp. 780-791
Persistent link: https://www.econbiz.de/10011760403
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What the past tells about the future : historical prices in the durable goods market
Gong, Zheng; Huang, Jin; Chen, Yuxin - In: Management science : journal of the Institute for … 68 (2022) 12, pp. 8857-8871
Persistent link: https://www.econbiz.de/10014284913