Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Profisport"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Segmenting initial fans of a n...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Profisport
Consumer behaviour
50
Konsumentenverhalten
50
Beziehungsmarketing
29
Professional sports
29
Relationship marketing
29
Sportmarketing
28
Sports marketing
28
Sport
22
Sports
20
Sport organization
19
Sportorganisation
19
Football
17
Fußball
17
Australia
13
Australien
13
Brand management
13
Markenführung
13
Brand image
12
Markenimage
12
Brand
11
Markenartikel
10
Customer satisfaction
8
Kundenzufriedenheit
8
Personality psychology
8
Persönlichkeitspsychologie
8
Customer integration
7
Innovation
7
Kundenintegration
7
Corporate Social Responsibility
6
Corporate social responsibility
6
Social Web
6
Social web
6
Internet marketing
5
Management
5
Online-Marketing
5
Sport event
5
Sportveranstaltung
5
sport
5
Arbeitsgruppe
4
more ...
less ...
Online availability
All
Undetermined
20
Type of publication
All
Article
28
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
29
Aufsatz in Zeitschrift
29
Aufsatzsammlung
1
Language
All
English
29
Author
All
McDonald, Heath
17
Lock, Daniel
10
Karg, Adam
9
Funk, Daniel C.
8
Doyle, Jason P.
4
Karg, Adam J.
4
Leckie, Civilai
4
Kunkel, Thilo
3
Adams, Adi
2
Cleland, Jamie
2
Darcy, Simon
2
Filo, Kevin
2
Frawley, Stephen
2
Fujak, Hunter
2
Kavanagh, Emma
2
Rowe, Katie
2
Sherry, Emma
2
Stewart, Carly
2
Taylor, Tracy
2
Zubcevic-Basic, Nives
2
Adair, Daryl
1
Baker, Bradley J.
1
Biscaia, Rui
1
Breitbarth, Tim
1
Bush, Stephen
1
Conduit, Jodie
1
Cunningham, George B.
1
Delia, Elizabeth B.
1
Du, James
1
Dunn, Steven
1
Ewing, Michael
1
Lee, Mi Ae
1
Melton, E. Nicole
1
Mitsis, Ann
1
Naraine, Michael L.
1
Nguyen, Jeremy
1
Pritchard, Mark P.
1
Rayne, Daniel
1
Robertson, Jonathan
1
Schoenberg, Geoff
1
more ...
less ...
Published in...
All
Journal of sport management : the official journal of the North American Society of Sport Management
9
Sport management review
8
European Sport management quarterly : ESMQ
6
Asia Pacific journal of marketing and logistics
1
Journal of business research : JBR
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Sport, Business and Management : an international journal ; SBM
1
more ...
less ...
Source
All
ECONIS (ZBW)
29
Showing
1
-
10
of
29
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Female season ticket holders : how their satisfaction is derived differently from males
McDonald, Heath
;
Leckie, Civilai
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
2
,
pp. 156-174
Persistent link: https://www.econbiz.de/10011890879
Saved in:
2
The immediate impact of coach succession events on season ticket holder attitudes
Karg, Adam
;
McDonald, Heath
;
Schoenberg, Geoff
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 30-42
Persistent link: https://www.econbiz.de/10010515318
Saved in:
3
Understanding season ticket holder attendance decisions
Karg, Adam
;
Nguyen, Jeremy
;
McDonald, Heath
- In:
Journal of sport management : the official journal of …
35
(
2021
)
3
,
pp. 239-253
Persistent link: https://www.econbiz.de/10012658719
Saved in:
4
Built to last : relationship quality management for season ticket holders
Lee, Mi Ae
;
Kunkel, Thilo
;
Funk, Daniel C.
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 364-384
Persistent link: https://www.econbiz.de/10012256487
Saved in:
5
Predicting season ticket holder retention using rich behavioral data
Karg, Adam
;
Tamaddoni, Ali
;
McDonald, Heath
;
Ewing, Michael
- In:
Journal of sport management : the official journal of …
35
(
2021
)
5
,
pp. 426-439
Persistent link: https://www.econbiz.de/10012651050
Saved in:
6
Predicting which season ticket holders will renew oand which will not
McDonald, Heath
;
Karg, Adam J.
;
Leckie, Civilai
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
5
,
pp. 503-520
Persistent link: https://www.econbiz.de/10010482285
Saved in:
7
Productive partnerships? : driving consumer awareness to action in CSR partnerships
Rayne, Daniel
;
Leckie, Civilai
;
McDonald, Heath
- In:
Journal of business research : JBR
118
(
2020
),
pp. 49-57
Persistent link: https://www.econbiz.de/10012287587
Saved in:
8
Exploring PERMA in spectator sport : applying positive psychology to examine the individual-level benefits of sport consumption
Doyle, Jason P.
;
Filo, Kevin
;
Lock, Daniel
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
5
,
pp. 506-519
Persistent link: https://www.econbiz.de/10011624383
Saved in:
9
Leveraging fans' global football allegiances to build domestic league support
McDonald, Heath
;
Karg, Adam J.
;
Lock, Daniel
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
1
,
pp. 67-89
Persistent link: https://www.econbiz.de/10003943909
Saved in:
10
The uniqueness of sport : testing against marketing's empirical laws
Baker, Bradley J.
;
McDonald, Heath
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
4
,
pp. 378-390
Persistent link: https://www.econbiz.de/10011566663
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
