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Profisport
Consumer behaviour
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USA
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Professional sports
8
Sports
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Sports marketing
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Nachhaltige Entwicklung
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Trail, Galen T.
6
McCullough, Brian P.
3
Anderson, Dean F.
2
Anderson, Dean
1
Benson-Rea, Maureen
1
Fehrer, Julia
1
Gerke, Anna
1
James, Jeffrey D.
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Kim, Yu Kyoum
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Kwon, Hyungil
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Kwon, Hyungil Harry
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Lee, Donghun
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International journal of sports marketing & sponsorship
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
European Sport management quarterly : ESMQ
1
International journal of sport management and marketing : IJSMM
1
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ECONIS (ZBW)
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1
Assessing key performance indicators of corporate social responsibility initiatives in sport
McCullough, Brian P.
;
Trail, Galen T.
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
1
,
pp. 82-103
Persistent link: https://www.econbiz.de/10014282435
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2
Measuring externalities : the imperative next step to sustainability assessment in sport
McCullough, Brian P.
;
Orr, Madeleine
;
Watanabe, Nicholas M.
- In:
Journal of sport management : the official journal of …
34
(
2020
)
5
,
pp. 393-402
Persistent link: https://www.econbiz.de/10012293361
Saved in:
3
A typology of circular sport business models : enabling sustainable value co-creation in the sport industry
Gerke, Anna
;
Fehrer, Julia
;
Benson-Rea, Maureen
; …
- In:
Journal of sport management : the official journal of …
38
(
2024
)
4
,
pp. 225-239
Persistent link: https://www.econbiz.de/10014633194
Saved in:
4
Factors influencing spectator sports consumption : NCAA women's college basketball
Trail, Galen T.
;
Kim, Yu Kyoum
- In:
International journal of sports marketing & sponsorship
13
(
2011/12
)
1
,
pp. 60-82
Persistent link: https://www.econbiz.de/10009508900
Saved in:
5
An analysis of the motivators of Seattle Sounders FC season ticket holders : a case study
Uhlman, Blaine T.
;
Trail, Galen T.
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
4
,
pp. 243-252
Persistent link: https://www.econbiz.de/10009710124
Saved in:
6
Testing models of motives and points of attachment among spectators in college football
Woo, Boyun
;
Trail, Galen T.
;
Kwon, Hyungil Harry
; …
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
1
,
pp. 38-53
Persistent link: https://www.econbiz.de/10009518021
Saved in:
7
Differences in motives and points of attachment by season ticket status : a case study of ACHA
Lee, Donghun
;
Trail, Galen T.
;
Anderson, Dean F.
- In:
International journal of sport management and marketing …
5
(
2009
)
1/2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10003816843
Saved in:
8
An examination of Oliver’s product loyalty framework
Trail, Galen T.
;
James, Jeffrey D.
;
Kwon, Hyungil
; …
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
2
,
pp. 94-109
Persistent link: https://www.econbiz.de/10011578567
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