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Positive attitude towards business ethics and social responsibility for improving corporate image
Milenkovska, Violeta; Petrovska, Julijana; Stoilkovska, … - In: UTMS journal of economics / University of Tourism and … 10 (2019) 1, pp. 97-107
The paper deals with the elements of business ethics and social responsibility, as important factors for improving the corporate image of the organizations, and thus achieving a competitive advantage on the market. The competitiveness and development of the organization in conditions of more and...
Persistent link: https://www.econbiz.de/10012178680
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Determinants of brand equity : communication of corporate social responsibility (CSR) versus CSR itself and company credibility
MS, Mahrinasari - In: Contemporary economics 13 (2019) 3, pp. 317-334
This research aims to develop the model of corporate social responsibility (CSR) image in building brand equity as empirical support for the model proposed by Chahal and Sharma (2006) and Hoeffler and Keller (2002). Data from 564 individual potential consumers were collected using on-line and...
Persistent link: https://www.econbiz.de/10012176714
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Corporations
Dane, Perry - 2020
This essay on Corporations is a chapter in an upcoming volume on economic theology edited by Stefan Schwarzkopf.The secular study of corporations has long regularly focused on three sets of concerns: (1) Is the idea of corporate “personhood” only a convenient shorthand for a complex set of...
Persistent link: https://www.econbiz.de/10012850918
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Corporate social responsibility in the practice of public relations professionals
Božić, Barbara; Stanić, Matilda Kolić; Juris̆ić, … - In: Proceedings of the ENTRENOVA - ENTerprise REsearch … 6 (2020) 1, pp. 388-397
communications managers selected among the 20 best retailers in the fast-moving consumer goods on the Croatian market. The research … activities regarding different stakeholders. Besides, the results show that the heads of the communications department daily … participate at the executive level of socially responsible programs. These results are showing that those corporate communications …
Persistent link: https://www.econbiz.de/10012543336
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Human rights issues in the central core values of corporate sustainability principles : evidence from voluntary corporate disclosure
Caminis, Despoina; Pekka-Economou, Victoria - In: Spoudai : journal of economics and business 72 (2022) 3/4, pp. 64-77
Beyond their legal obligations, corporations globally are considering human rights issues in their management policies and practices for their responsible business conduct regarding social sustainability. This rationale applies to corporate responsibility, in which corporations are active...
Persistent link: https://www.econbiz.de/10014246144
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Beyond Corporate Reputation : Managing Reputational Interdependence
Barnett, Michael L. - 2014
Guest editors' introduction of a special issue dedicated to advancing understanding of how a firm's reputation is influenced by the actions of other firms and advancing methods of managing this interdependence. It introduces the topic of reputational interdependence, summarizes the five articles...
Persistent link: https://www.econbiz.de/10012751769
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Rhetorical Tools for Communicating Strategic Change : Dana's Definitional Statement
Rogers, Priscilla; Gunesekera, Manique; Yang, Mei Ling - 2007
What rhetorical tools are critical for managers seeking to communicate strategy? What textual features matter when developing a language of change? To explore these questions we compare Dana Corporation's 1987 strategic definitional statement, The Philosophy and Policies of Dana, with its 2004...
Persistent link: https://www.econbiz.de/10014026112
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Determinants of Internet Corporate Social Responsibility Communication
Pozniak, Laetitia - 2014
The goal of this research is to identify determinants of internet Corporate Social Responsibility communication of 41 Belgian companies. Using a content analysis and scoring technique, this paper estimates the degree of website information disclosure of companies' involvement with corporate...
Persistent link: https://www.econbiz.de/10013067765
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Performance socio-ambientale e Social Disclosure nelle BCC italiane (Social and Environmental Performance and Social Disclosure in Italian Local Banks)
Piatti, Domenico - 2013
La Social Disclosure (SD) espressa in genere attraverso il bilancio sociale può a volte tradursi solo in una serie di adempimenti. In questa prospettiva, la ricerca intende verificare, con riferimento a 57 Banche di Credito Cooperativo (BCC) italiane, se l'intensità di SD sia effettivamente...
Persistent link: https://www.econbiz.de/10013071881
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Communicating CSR in the Practice of Polish Companies
Wolczek, Przemyslaw - 2016
Communicating the information about CSR activities (and their results) taken by the company should become the standard behaviour – like informing about the release of a new product or service. In the process of communicating the company's CSR initiatives to the environment, the attention...
Persistent link: https://www.econbiz.de/10013000407