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~subject:"Recruitment"
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Recruitment
Consumer behaviour
82,148
Konsumentenverhalten
79,666
Relationship marketing
25,979
Beziehungsmarketing
25,304
Social Web
20,356
Social web
20,325
Brand management
17,535
Markenführung
17,121
Online-Marketing
12,979
Internet marketing
12,869
Theorie
12,057
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11,885
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11,076
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10,959
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8,225
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8,014
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7,877
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7,471
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6,838
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6,773
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6,755
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6,568
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6,532
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6,469
Brand
6,433
Service quality
6,349
Dienstleistungsqualität
6,294
E-commerce
6,204
Marketingmanagement
5,557
Marketing management
5,523
Werbewirkung
5,094
Advertising effects
5,035
Einzelhandel
4,913
Retail trade
4,854
Advertising
4,388
Werbung
4,330
Viral marketing
4,124
Virales Marketing
4,124
Marketing
4,084
Emotion
3,742
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English
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German
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Van Hoye, Greet
6
Baum, Matthias
4
Dannhäuser, Ralph
4
Kabst, Rüdiger
4
Oikarinen, Eeva-Liisa
4
Bondarouk, Tanya
3
Trost, Armin
3
Van Esch, Patrick
3
Ahmad, Anees
2
Alkanova, Olga N.
2
Beam, Emily A.
2
Berg, Gerard J. van den
2
Black, J. Stewart
2
Brickwedde, Wolfgang
2
Chapman, Derek S.
2
Collins, Christopher J.
2
Dens, Nathalie
2
Dineen, Brian R.
2
Edwards, Martin R.
2
Fait, Monica
2
Fallery, Bernard
2
Girard, Aurélie
2
Gravili, Ginevra
2
Gürtzgen, Nicole
2
Hosain, Md Sajjad
2
Hosain, Sajjad
2
Ivens, Stefan
2
Jalees, Tariq
2
Kampmeyer, Saskia
2
Kanwal, Hira
2
Kremmel, Dietmar
2
Kucherov, Dmitry G.
2
Lievens, Filip
2
Lisovskaia, Antonina Yu.
2
Lochner, Benjamin
2
Madera, Juan M.
2
Olivas-Luján, Miguel R.
2
Pfiffelmann, Jean
2
Piening, Thorsten
2
Pohlan, Laura
2
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Springer Fachmedien Wiesbaden
4
Europäische Kommission / Statistisches Amt
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Books on Demand GmbH <Norderstedt>
1
Hochschule für Öffentliche Verwaltung Kehl
1
National Bureau of Economic Research
1
Redline Verlag
1
Stiftung Familienunternehmen
1
Universität Potsdam
1
Verlag Dr. Kovač
1
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Journal of business research : JBR
10
Human resource management
8
Business horizons
6
International journal of human resource management
5
Corporate reputation review : an international journal
4
Employer Branding : Arbeitgeber positionieren und präsentieren
4
International journal of contemporary hospitality management
4
Journal of business and psychology
4
Journal of vocational behavior
4
Personalmarketing 2.0 : vom Employer Branding zum Recruiting
4
The journal of brand management : an international journal
4
Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
3
Journal of education for business
3
Journal of marketing for higher education
3
SpringerLink / Bücher
3
The international journal of human resource management
3
Advanced series in management
2
Bizinfo (Blace) : časopis iz oblasti ekonomije menadžmenta i informatike
2
Corporate brand and corporate reputation
2
Corporate reputation review
2
Discussion paper series / IZA
2
Employee relations
2
Handbook of research on e-transformation and human resources management technologies : organizational outcomes and challenges
2
Human Resource Management International Digest
2
International journal of selection and assessment
2
International journal of selection and assessment : IJSA
2
Journal of HRM - human resource management
2
Journal of business economics : JBE
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of managerial psychology
2
Management research review
2
Middle East journal of management : MEJM
2
New technology, work and employment
2
Personalwirtschaft : das Magazin für den Job HR
2
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
2
Praxisorientierte Personal- und Organisationsforschung
2
Social media in human resources management
2
Transforming human resource functions with automation
2
essentials
2
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ECONIS (ZBW)
294
Other ZBW resources
2
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1
Using social media to communicate employer brand identity : the impact on corporate image and employer attractiveness
Kissel, Patrick
;
Büttner, Marion
- In:
The journal of brand management : an international journal
22
(
2015
)
9
,
pp. 755-777
Persistent link: https://www.econbiz.de/10011438530
Saved in:
2
Expectations for young job applicants' digital identity related to company's social media brand development strategies
Happonen, Ari
;
Manninen, Laura
;
Hirvimäki, Marika
; …
- In:
Small enterprise research
29
(
2022
)
2
,
pp. 87-108
Persistent link: https://www.econbiz.de/10013357146
Saved in:
3
Attracting applicants through the organization's social media page : signaling employer brand personality
Carpentier, Marieke
;
Van Hoye, Greet
;
Weijters, Bert
- In:
Journal of vocational behavior
115
(
2019
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012137613
Saved in:
4
Social media interaction, the university brand and recruitment performance
Rutter, Richard
;
Roper, Stuart
;
Lettice, Fiona
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3096-3104
Persistent link: https://www.econbiz.de/10011507927
Saved in:
5
Categorizing humorous employer brand message in a small company's online job ads
Oikarinen, Eeva-Liisa
;
Saraniemi, Saila
- In:
Corporate reputation review : an international journal
19
(
2016
)
3
,
pp. 198-218
Persistent link: https://www.econbiz.de/10011601142
Saved in:
6
Internet Social Networking : Stand der Forschung und Konsequenzen für Enterprise 2.0
Richter, Daniel
;
Riemer, Kai
;
Vom Brocke, Jan
- In:
Wirtschaftsinformatik : WI ; Organ der Fachbereichs …
53
(
2011
)
2
,
pp. 89-103
Persistent link: https://www.econbiz.de/10008939027
Saved in:
7
Body art as branded labour : at the intersection of employee selection and relationship marketing
Timming, Andrew R.
- In:
Human relations
70
(
2017
)
9
,
pp. 1041-1063
Persistent link: https://www.econbiz.de/10011716469
Saved in:
8
College students' intention to volunteer for non-profit organizations : does brand image make a difference?
Febriani, Dea Mariska
;
Selamet, Juhri
- In:
Journal of nonprofit & public sector marketing
32
(
2020
)
2
,
pp. 166-188
Persistent link: https://www.econbiz.de/10012200067
Saved in:
9
Authentic dialogue? : the role of “friendship” in a social media recruitment campaign
Henderson, Alison
;
Bowley, Rachel
- In:
Journal of communication management : an international …
14
(
2010
)
3
,
pp. 237-257
Persistent link: https://www.econbiz.de/10008648745
Saved in:
10
Social Media Recruiting bei der Polizei Niedersachsen
Zydorek, Christoph
;
Hosseiny, Schahab
- In:
Social Branding : Strategien - Praxisbeispiele - …
,
(pp. 329-345)
.
2012
Persistent link: https://www.econbiz.de/10009553476
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