//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Relationship marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Customer relationship manageme...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Relationship marketing
Beziehungsmarketing
24,999
Consumer behaviour
8,738
Konsumentenverhalten
8,738
Kundenzufriedenheit
5,368
Customer satisfaction
5,353
Service quality
3,860
Dienstleistungsqualität
3,859
Brand management
2,550
Markenführung
2,550
Deutschland
2,435
Germany
2,387
Theory
2,289
Theorie
2,287
Lieferantenmanagement
2,272
Supplier relationship management
2,272
Social Web
2,006
Social web
2,006
Marketingmanagement
1,868
Markenimage
1,853
Brand image
1,849
Marketing management
1,841
Kundenbindung
1,792
Electronic Commerce
1,726
E-commerce
1,622
Online-Marketing
1,566
Internet marketing
1,543
Kundenwert
1,492
Customer value
1,449
Customer integration
1,428
Kundenintegration
1,428
Vertrauen
1,386
Confidence
1,362
Einzelhandel
1,347
Retail trade
1,328
Kundenmanagement
1,285
Brand
1,266
Markenartikel
1,253
Beziehungsmanagement
1,240
Online-Handel
1,217
more ...
less ...
Online availability
All
Undetermined
8,344
Free
3,270
Type of publication
All
Article
18,250
Book / Working Paper
6,722
Journal
28
Type of publication (narrower categories)
All
Article in journal
14,796
Aufsatz in Zeitschrift
14,796
Aufsatz im Buch
3,361
Book section
3,361
Hochschulschrift
1,435
Thesis
1,163
Graue Literatur
1,045
Non-commercial literature
1,045
Arbeitspapier
655
Working Paper
655
Collection of articles of several authors
549
Sammelwerk
549
Case study
445
Fallstudie
445
Aufsatzsammlung
369
Ratgeber
228
Guidebook
211
Bibliografie enthalten
159
Bibliography included
159
Lehrbuch
142
Conference paper
136
Konferenzbeitrag
136
Textbook
127
Handbook
104
Handbuch
104
Konferenzschrift
102
Conference proceedings
70
Collection of articles written by one author
53
Sammlung
53
Reprint
47
Glossar enthalten
24
Glossary included
24
Interview
24
Festschrift
19
Systematic review
19
Übersichtsarbeit
19
Bibliografie
18
Amtsdruckschrift
15
Fallstudiensammlung
15
Government document
15
more ...
less ...
Language
All
English
19,947
German
5,051
French
23
Polish
15
Italian
12
Czech
6
Swedish
4
Dutch
3
Romanian
3
Spanish
3
Danish
1
Multiple languages
1
Russian
1
more ...
less ...
Author
All
Bruhn, Manfred
112
Homburg, Christian
108
Kumar, V.
80
Huber, Frank
55
Verhoef, Peter C.
55
Han, Heesup
53
Herrmann, Andreas
49
Hollebeek, Linda D.
49
Bauer, Hans H.
46
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
40
Gil Saura, Irene
37
Mattila, Anna S.
37
Stock-Homburg, Ruth
34
Hippner, Hajo
33
Smith, Alan D.
33
Van den Poel, Dirk
32
Wiedmann, Klaus-Peter
32
Wilde, Klaus D.
32
Mittal, Vikas
31
Thaichon, Park
31
Neslin, Scott A.
30
Prentice, Catherine
30
Reichwald, Ralf
30
Svensson, Göran
30
Reinartz, Werner J.
29
Töpfer, Armin
29
Evanschitzky, Heiner
28
Georgi, Dominik
28
Loureiro, Sandra Maria Correia
28
Matzler, Kurt
28
Sheth, Jagdish N.
28
Eggert, Andreas
27
Grewal, Dhruv
27
Walsh, Gianfranco
27
Aksoy, Lerzan
26
Grönroos, Christian
26
Kleinaltenkamp, Michael
26
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
60
IGI Global
17
National Bureau of Economic Research
11
American Marketing Association
10
Books on Demand GmbH <Norderstedt>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Universität St. Gallen
6
AMACOM
5
Information Resources Management Association
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Springer-Verlag GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Erich-Schmidt-Verlag <Berlin>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Technische Universität Dresden
4
Wiley-VCH
4
Edward Elgar Publishing
3
Erasmus Research Institute of Management
3
Eric Cuvillier <Firma>
3
Friedrich-Schiller-Universität Jena
3
Institut für Marktorientierte Unternehmensführung Mannheim
3
Logos Verlag Berlin
3
Nomos Verlagsgesellschaft
3
RWTH Aachen
3
Shaker Verlag
3
Svenska Handelshögskolan <Helsinki>
3
Thüringen / Landesregierung
3
USA / General Accounting Office
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
W. Kohlhammer GmbH
3
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Arbeitsmarktservice Österreich
2
Bundesverband des Deutschen Textil-Einzelhandels
2
Bundesvereinigung Logistik
2
De Gruyter Oldenbourg
2
more ...
less ...
Published in...
All
Journal of business research : JBR
647
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
256
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
185
Journal of strategic marketing
169
Journal of the Academy of Marketing Science
164
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Psychology & marketing
100
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
more ...
less ...
Source
All
ECONIS (ZBW)
24,987
USB Cologne (EcoSocSci)
13
Showing
1
-
10
of
25,000
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Kundenzufriedenheit und
Kundenbindung
: Strategien und Instrumente von Finanzdienstleistern
Müller, Stefan
(
ed.
);
Strothmann, Helmuth
(
ed.
)
-
1998
Persistent link: https://www.econbiz.de/10000994035
Saved in:
2
The firm and worker loyalty
Eaton, Jonathan
-
1988
Persistent link: https://www.econbiz.de/10000770683
Saved in:
3
Steigerung der Dienstleistungsqualität mit Electronic-Banking : Kundenorientierung am Beispiel sächsischer Genossenschaftsbanken
Eusterbrock, Claudia
-
1999
Persistent link: https://www.econbiz.de/10000679755
Saved in:
4
Handbuch Kundenbindungsmanagement : Grundlagen - Konzepte - Erfahrungen
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000656362
Saved in:
5
Loyalty in America
Schaar, John H.
-
1957
Persistent link: https://www.econbiz.de/10000566812
Saved in:
6
Angewandtes Kundenbindungs-Management
Bergmann, Katja
-
1998
Persistent link: https://www.econbiz.de/10000643834
Saved in:
7
Kundenbindung
im Handel
Müller-Hagedorn, Lothar
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001399051
Saved in:
8
Kundenbindung
aus Kundensicht : Konzeptualisierung - Operationalisierung - Verhaltenswirksamkeit
Eggert, Andreas
-
1999
Persistent link: https://www.econbiz.de/10001408547
Saved in:
9
Market leadership strategies for service companies : creating growth, profits, and customer loyalty
Terrill, Craig
;
Middlebrooks, Arthur
-
2000
Persistent link: https://www.econbiz.de/10001350452
Saved in:
10
Kundenbindung
im Virtual-Banking
Stermann, Dirk
-
1998
Persistent link: https://www.econbiz.de/10001373719
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->