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Antecedents of airline passenger loyalty : low-cost versus traditional airlines
Forgas, Santiago; Moliner, Miguel A.; Sánchez, Javier; … - In: Journal of air transport management 16 (2010) 4, pp. 229-233
Persistent link: https://www.econbiz.de/10003970679
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Urban destination loyalty drivers and cross-national moderator effects : the case of Barcelona
Forgas-Coll, Santiago; Palau i Saumell, Ramon; … - In: Tourism management : research, policies, practice 33 (2012) 6, pp. 1309-1320
Persistent link: https://www.econbiz.de/10009576036
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Consumer loyalty to an airline : online and offline antecedents
Forgas-Coll, Santiago; Palau i Saumell, Ramon; … - In: Customer-centric marketing strategies : tools for …, (pp. 530-549). 2013
Persistent link: https://www.econbiz.de/10009669504
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Airline website loyalty formation and the moderating effects of gender and education
Forgas-Coll, Santiago; Palau i Saumell, Ramon; … - In: Service business 7 (2013) 2, pp. 255-274
Persistent link: https://www.econbiz.de/10009760432
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Social value in retail banking
Roig, Juan Carlos Fandos; Guillén, Marta Estrada; … - In: The international journal of bank marketing : IJBM 31 (2013) 5, pp. 348-367
Persistent link: https://www.econbiz.de/10009787622
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Satisfaction and loyalty of tourists in a cross-border area
Díaz, Judit; Palau i Saumell, Ramon; Coll, Santiago Forgas - In: International journal of business and globalisation : IJBG 12 (2014) 1, pp. 3-19
Persistent link: https://www.econbiz.de/10010393238
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Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps
Habachi, Salma; Matute, Jorge; Palau i Saumell, Ramon - In: The journal of product & brand management 33 (2024) 1, pp. 57-75
Persistent link: https://www.econbiz.de/10014485716