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Determining the factors influencing consumer satisfaction and repurchase intention of locally manufactured clothing brands in South Africa
Mangolele, Amukelani; Zulu, Valencia Melissa - In: African journal of business and economic research : AJBER 17 (2022) 1, pp. 35-56
Persistent link: https://www.econbiz.de/10014249041
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The coalescence effect : how a combination of foreign and local appeals enhances customer engagement through perceived brand globalness
Hu, Miao; Chen, Jie; Alden, Dana; Chen, Qimei - In: Journal of international marketing 31 (2023) 1, pp. 49-68
Persistent link: https://www.econbiz.de/10014233451
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Two paths to customer loyalty : the moderating effect of the differentiation level strategy in the performance-satisfaction-value-intentions relationship
Vera, Jorge - In: The journal of product & brand management 25 (2016) 2, pp. 171-183
Persistent link: https://www.econbiz.de/10011524066
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The role of brand loyalty & image development integrated with brand awareness, service quality, product strategy & price strategy : an persfective Asia
Harlie, M.; Periyadi; Zulfikar, Rizka; Permana, Yudi - In: International journal of management innovation systems … 6 (2021) 1, pp. 1-16
Persistent link: https://www.econbiz.de/10012647926
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Customer Retention in the Automotive Industry : Quality, Satisfaction and Loyalty
Johnson, Michael D. (ed.); Herrmann, Andreas (ed.);  … - 1997
1 An Introduction to Quality, Satisfaction, and Retention-Implications for the Automotive Industry -- 2 Linking Satisfaction to Design-A Key to Success for Volvo -- 3 Improved Customer Satisfaction Is Volvo Priority -- 4 Design of Lines as a Product-Policy Variant to Retain Customers in the...
Persistent link: https://www.econbiz.de/10013522276
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Customer retention in the automotive industry : quality, satisfaction and loyalty
Johnson, Michael D. (ed.); Herrmann, Andreas (contributor);  … - 1997
Persistent link: https://www.econbiz.de/10000640799
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Analysis of the elements of the theory of flow and perceived value and their influence in craft beer consumer loyalty
Guerra-Tamez, Cristobal Rodolfo; Dávila-Aguirre, Mario … - In: Journal of international food & agribusiness marketing 33 (2021) 5, pp. 487-517
Persistent link: https://www.econbiz.de/10012695112
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A customer-dominant logic on service recovery and customer satisfaction
Cheung, Fung Yi Millissa; To, Wai Ming - In: Management decision : MD 54 (2016) 10, pp. 2524-2543
Persistent link: https://www.econbiz.de/10011579689
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Antecedents of store loyalty among Chinese customers
Chu, Yun; Vásquez Párraga, Arturo; Ma, Jianyu - In: International journal of business 23 (2018) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10011863694
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Convergent marketing: executing on the promise of 1:1
McEachern, Carla E. - In: Journal of Consumer Marketing 15 (1998) 5, pp. 481-490
Asserts that since there are new competitors in almost every industry, businesses are needing to adapt their systems to more effectively meet the needs of customers. Argues that in this climate customer‐centric marketing is more effective than product‐oriented marketing. Decribes the...
Persistent link: https://www.econbiz.de/10014849218