Showing 1 - 10 of 32
Purpose: The purpose is to investigate how a retailer identifies critical network actors and gains their support when entering an emerging market. and to examine the role of a firm's relationships with different types of actors on the new market.Design/methodology/approach: The study is of an...
Persistent link: https://www.econbiz.de/10012982349
Persistent link: https://www.econbiz.de/10003541501
Persistent link: https://www.econbiz.de/10003960543
Persistent link: https://www.econbiz.de/10013270451
Persistent link: https://www.econbiz.de/10011602500
Persistent link: https://www.econbiz.de/10011962055
Persistent link: https://www.econbiz.de/10001912524
Persistent link: https://www.econbiz.de/10009768991
Persistent link: https://www.econbiz.de/10009728695
Persistent link: https://www.econbiz.de/10009492165