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Reciprocity of a retailer's corporate imge and store image : moderating roles of evaluation approaches and cultural brand dominance

Swoboda, Bernhard; Pennemann, Karin - In: European retail research 27 (2013) 2, pp. 21-53

Persistent link: https://www.econbiz.de/10010408283

The role of advertising, distribution intensity and store image in achieving global brand loyalty in an emerging market

Le Dang Lang; Behl, Abhishek; Guzman, Francisco; … - In: International marketing review 40 (2023) 1, pp. 127-154

Persistent link: https://www.econbiz.de/10014227458

Augmented and virtual reality effects on social responsibility in retail

Wenzel, Kaylyn; Copeland, Lauren - In: International journal of electronic marketing and … 13 (2022) 4, pp. 425-442

Persistent link: https://www.econbiz.de/10014309989

Evaluating retail store image : an empirical study in India

Biswal, Santosh Kumar; Sreekumar; Panda, Arun Kumar - In: International journal of business excellence 9 (2016) 1, pp. 68-91

Persistent link: https://www.econbiz.de/10011626442

The causal relationship between store equity and loyalty : testing two alternative models in retailing

Gil Saura, Irene; Šerić, Maja; Ruiz-Molina, María Eugenia - In: The journal of brand management : an international journal 24 (2017) 2, pp. 193-208

Persistent link: https://www.econbiz.de/10011724575

Impacts of product, store and retailer perceptions on consumers' relationship to terroir store brand

Lacœuilhe, Jérôme; Louis, Didier; Lombart, Cindy - In: Journal of retailing and consumer services 39 (2017), pp. 43-53

Persistent link: https://www.econbiz.de/10011747713

The relationship among image, satisfaction and loyalty : innovative factor of competitiveness for shopping centers

Abrudan, Ioana-Nicoleta; Plăiaş, Ioan; Dabija, Dan … - In: Amfiteatru economic : an economic and business research … 17 (2015) 39, pp. 536-552

current activities, which is aimed at improving their image and increasing customer satisfaction and loyalty. The purpose of … the present research is to study the influence of innovation activities through the image components on behavioural … questionnaire survey among the customers of Cluj-Napoca shopping centers, the relationship among the components of image and …

Persistent link: https://www.econbiz.de/10011820728

Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context

Loureiro, Sandra Maria Correia - In: International journal of retail & distribution management 45 (2017) 10, pp. 1095-1113

Persistent link: https://www.econbiz.de/10011811544

From retail innovation and image to loyalty : moderating effects of product type

Moliner Velázquez, Beatriz; Fuentes Blasco, Maria; … - In: Service business 13 (2019) 1, pp. 199-224

Persistent link: https://www.econbiz.de/10011965894

Influence of retailers' commitment to sustainable development on store image, consumer loyalty and consumer boycotts : proposal for amodel using the theory of planned behavior

Lavorata, Laure - In: Journal of retailing and consumer services 21 (2014) 6, pp. 1021-1027

Persistent link: https://www.econbiz.de/10010437678

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