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~subject:"Retail trade"
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Retail trade
Consumer behaviour
83,835
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81,387
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22,672
Decision
20,275
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11,598
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11,569
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9,157
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8,242
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7,620
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7,579
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7,008
Brand image
6,767
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6,727
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6,427
United States
6,133
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5,762
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5,728
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5,717
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5,603
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5,179
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5,110
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5,048
Social Web
4,913
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4,911
Germany
4,654
Online-Marketing
4,576
Internet marketing
4,565
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4,482
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4,439
Brand
4,366
Markenartikel
4,357
Einzelhandel
4,247
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3,719
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Grewal, Dhruv
27
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25
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21
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20
Das, Gopal
17
Swoboda, Bernhard
17
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15
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14
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13
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11
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11
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11
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11
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11
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10
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10
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10
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10
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9
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9
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9
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9
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9
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9
Stobart, Jon
9
Verhoef, Peter C.
9
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9
Bang, Nguyen
8
Calvo-Porral, Cristina
8
Chebat, Jean-Charles
8
Chen, Jing
8
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8
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8
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2
Nordic Council of Ministers
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1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
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Cape Town / Technical Management Services
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
KPMG Deutsche Treuhand-Gesellschaft Aktiengesellschaft Wirtschaftsprüfungsgesellschaft / Niederlassung Köln
1
Kanada / Statistics Canada
1
London School of Economics and Political Science
1
Maastricht Research School of Economics of Technology and Organizations
1
Magistrat der Stadt Wien
1
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Journal of retailing and consumer services
485
Journal of retailing
135
Journal of business research : JBR
121
International journal of retail & distribution management
117
The international review of retail, distribution and consumer research
112
International journal of retail and distribution management
67
International journal of electronic marketing and retailing : IJEMR
36
European journal of operational research : EJOR
32
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Psychology & marketing
32
European journal of marketing : EJM
27
International Journal of Retail & Distribution Management
25
Marketing intelligence & planning
25
International journal of production economics
24
Journal of the Academy of Marketing Science
24
International journal of consumer studies
22
Journal of marketing
22
The journal of services marketing
21
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Asia Pacific journal of marketing and logistics
18
The journal of consumer marketing
18
Journal of strategic marketing
17
Marketing : ZFP ; journal of research and management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
SpringerLink / Bücher
17
Cogent business & management
16
European retail research
16
International journal of Indian culture and business management
16
Production and operations management : an international journal of the Production and Operations Management Society
16
International journal of production research
15
Journal of fashion marketing and management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Omega : the international journal of management science
14
History of retailing and consumption
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Manufacturing & service operations management : M & SOM
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
Springer Proceedings in Business and Economics
12
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Source
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ECONIS (ZBW)
4,164
Other ZBW resources
39
USB Cologne (EcoSocSci)
1
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1
Using
decision
trees to analyse the customers' shopping location preferences
Ansari, Azarnoush
;
Riasi, Arash
- In:
International journal of business excellence
18
(
2019
)
2
,
pp. 174-202
Persistent link: https://www.econbiz.de/10012052265
Saved in:
2
Purchase
decision
regret : negative consequences of the steadily increasing discount strategy
Gabler, Colin B.
;
Landers, V. Myles
;
Reynolds, Kristy E.
- In:
Journal of business research : JBR
76
(
2017
),
pp. 201-208
Persistent link: https://www.econbiz.de/10011713621
Saved in:
3
Consumer reactions to technology in retail: choice uncertainty and reduced perceived control in decisions assisted by recommendation agents
Rohden, Simoni F.
;
Espartel, Lélis Balestrin
- In:
Electronic commerce research
24
(
2024
)
2
,
pp. 901-923
Persistent link: https://www.econbiz.de/10015062812
Saved in:
4
I saw it, I bought it! : the irrational buying behaviour in retail sector
Malik, Komal
;
Joshi, Manoj
- In:
International journal of business and globalisation : IJBG
34
(
2023
)
1
,
pp. 17-27
Persistent link: https://www.econbiz.de/10014306828
Saved in:
5
Kundenwertanalyse im Einzelhandel : Identifikation von Potenzialkunden unter Anwendung eines multivariaten Entscheidungsbaummodells
Schumacher, Marc
- In:
Aktuelle Perspektiven des Marketingmanagements : …
,
(pp. 97-117)
.
2008
Persistent link: https://www.econbiz.de/10003761695
Saved in:
6
Mining purchasing
decision
rules from service encounter data of retail chain stores
Lin, Fu-ren
;
Po, Rung-wei
;
Orellan, Claudia Valeria Cruz
- In:
Information systems and e-business management : ISeB
9
(
2011
)
2
,
pp. 193-221
Persistent link: https://www.econbiz.de/10009129713
Saved in:
7
Viability prediction for retail business units using data mining techniques : a practical application in the Greek pharmaceutical sector
Marinakos, Georgios
;
Daskalaki, Sophia
- In:
International journal of computational economics and …
6
(
2016
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10011588586
Saved in:
8
Customer classification in Indian retail sector : a comparative analysis of various machine learning approaches
Sreekumar
;
Gopalan, Rema
;
Desai, Mayuri
;
Acharjya, D. P.
- In:
International journal of operations and quantitative …
26
(
2020
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10012390439
Saved in:
9
Retailing : concepts and decisions
Gist, Ronald R.
-
1968
Persistent link: https://www.econbiz.de/10000417624
Saved in:
10
Blue ocean versus competitive strategy : theory and evidence
Burke, Andrew
(
contributor
); …
-
2009
Persistent link: https://www.econbiz.de/10008664820
Saved in:
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