//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Sales promotion"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer Ethnocentrism: A Test...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Sales promotion
India
10
Indien
10
Management
9
Advertising
8
Consumer behaviour
8
Konsumentenverhalten
8
Werbung
8
Marketing
7
Führungsstil
6
Kommunikation
6
Leadership style
6
Marketing management
6
Marketingmanagement
6
USA
6
United States
6
Globalisierung
4
Globalization
4
Nachhaltige Entwicklung
4
Sustainable development
4
Welt
4
World
4
Integriertes Management
3
Spirituality
3
Spiritualität
3
Advertising effects
2
Communication in marketing
2
Economic development
2
Entwicklung
2
Führungskräfte
2
Innovation
2
Innovation diffusion
2
Innovationsdiffusion
2
Leadership
2
Managers
2
Market research
2
Marktforschung
2
Marktkommunikation
2
Measurement
2
Messung
2
more ...
less ...
Type of publication
All
Book / Working Paper
3
Language
All
English
3
Author
All
Shimp, Terence A.
3
Source
All
USB Cologne (EcoSocSci)
2
ECONIS (ZBW)
1
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Integrated marketing communications in advertising and promotion
Shimp, Terence A.
-
2010
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003817018
Saved in:
2
Integrated marketing communications in advertising and promotion
Shimp, Terence A.
-
2007
-
7. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10004869108
Saved in:
3
Integrated marketing communications in advertising and promotion
Shimp, Terence A.
-
2010
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004933363
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->