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Salespeople
Consumer behaviour
24
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22
Beziehungsmarketing
17
Relationship marketing
17
B-to-B-Marketing
16
Business-to-business marketing
16
Lieferantenmanagement
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13
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Sharma, Arun
11
Rangarajan, Deva
6
Paesbrugghe, Bert
4
Syam, Niladri
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2
Cedrola, Elena
2
Evanschitzky, Heiner
2
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1
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Industrial marketing management : the international journal for industrial and high-tech firms
5
European journal of marketing : EJM
2
Bringing technology to market: trends, cases, solutions
1
Business horizons
1
Journal of personal selling & sales management : JPSSM
1
Marketing von Solutions : innovative Ansätze und Best Practices
1
The journal of business & industrial marketing
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ECONIS (ZBW)
12
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1
Purchasing-driven sales : matching sales strategies to the evolution of the purchasing function
Paesbrugghe, Bert
;
Rangarajan, Deva
;
Sharma, Arun
; …
- In:
Industrial marketing management : the international …
62
(
2017
),
pp. 171-184
Persistent link: https://www.econbiz.de/10011707114
Saved in:
2
Effects of frontline employee role overload on customer responses and sales performance : moderator and mediators
Jha, Subhash
;
Balaji, M. S.
;
Yavas, Ugur
;
Babakus, Emin
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 282-303
Persistent link: https://www.econbiz.de/10011661678
Saved in:
3
Evolution of the sales force in a global economy
Sheth, Jagdish N.
;
Sharma, Arun
- In:
Bringing technology to market: trends, cases, solutions
,
(pp. 77-85)
.
2007
Persistent link: https://www.econbiz.de/10003439208
Saved in:
4
Solution selling on high technology products
Sharma, Arun
;
Iyer, Gopalkrishnan R.
;
Evanschitzky, Heiner
- In:
Marketing von Solutions : innovative Ansätze und Best …
,
(pp. 61-82)
.
2010
Persistent link: https://www.econbiz.de/10008732090
Saved in:
5
The role of the sales employee in securing customer satisfaction
Evanschitzky, Heiner
;
Sharma, Arun
;
Prykop, Catja
- In:
European journal of marketing : EJM
46
(
2012
)
3/4
,
pp. 489-508
Persistent link: https://www.econbiz.de/10009535669
Saved in:
6
Business-to-business selling in the post-COVID-19 era : developing an adaptive sales force
Rangarajan, Deva
;
Sharma, Arun
;
Lyngdoh, Teidorlang
; …
- In:
Business horizons
64
(
2021
)
5
,
pp. 647-658
Persistent link: https://www.econbiz.de/10012990356
Saved in:
7
Evaluation of salespeople by the purchasing function : implications for the evolving role of salespeople
Paesbrugghe, Bert
;
Rangarajan, Deva
;
Hochstein, Bryan
; …
- In:
Journal of personal selling & sales management : JPSSM
40
(
2020
)
4
,
pp. 289-305
Persistent link: https://www.econbiz.de/10012395131
Saved in:
8
Increasing resilience by creating an adaptive salesforce
Sharma, Arun
;
Rangarajan, Deva
;
Paesbrugghe, Bert
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 238-246
Persistent link: https://www.econbiz.de/10012285360
Saved in:
9
Special issue on sales and customer development
Sharma, Arun
(
ed.
);
Syam, Niladri
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011822256
Saved in:
10
Waiting for a sales renaissance in the fourth industrial revolution : machine learning and artificial intelligence in sales research and practice
Syam, Niladri
;
Sharma, Arun
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 135-146
Persistent link: https://www.econbiz.de/10011822547
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