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The effects of service quality on internet service provider customers’ behaviour

Quach, Thu Nguyen; Jebarajakirthy, Charles; Thaichon, Park - In: Asia Pacific Journal of Marketing and Logistics 28 (2016) 3, pp. 435-463

Purpose – The purpose of this paper is threefold: first, to identify the dimensions for evaluating the service quality of internet service providers (ISPs); second, to investigate the relationship between service quality and customers’ behavioural intentions; and third, to investigate the...

Persistent link: https://www.econbiz.de/10014675021