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In a world full of buzz and surface interactions, consumers seek more depth and meaning. This intensity can also come from a very different angle, in the form of mindfulness. Consumers think about and take responsibility for the ethical status of brands they buy and support. The shopping that...
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With the rise of big data technology, an online platform can easily gather customer information to engage in price discrimination and obtain additional profits. Whether to share information remains an unsolved strategy decision for the platform. We employ a game-theoretic model to characterize...
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With the rapid development of information and communication technologies, various online shopping platforms have emerged. To understand the success of platform strategies, it is important to verify the features that are important to attract sellers. To estimate the economic value of free...
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