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Changes and determinants of consumer shopping behavior in e-commerce and social media product Muslimah

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Effect of Brand Awareness, Price, Product Quality Towards Decisions to Purchase Social Media Instagram

Usman, Osly; Navari, Ravita Gesit - 2020

This study aims to determine whether the influence of the influence of Brand Awareness, Price, and Product Quality on … the Istagram Social Media Purchasing Decision. So it can be said, if the higher Brand Awareness will also be higher … there is a joint and significant influence between Brand Awareness, Price, and Product Quality …

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The influence of global brand distribution on brand popularity on social media

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Memes everywhere : the effect of social media memes on consumers' attitude towards brands and their purchase intention

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the advertisement, towards the brand and on their purchase intention. Results of an empirical study indicate that ads with …

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Brand resonance : an empirical analysis of mobile users in global marketplace

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Customer perceptions of value, satisfaction, and loyalty in the social media era : insights from electrical home appliances in an emerging economy

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Effect of virtual community involvement on new product development : case studies on Indonesian online commerce companies

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Does customer satisfaction exist in purchasing and usage of electronic home appliances in Bangladesh through interaction effects of social media?

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Extending the theory of reasoned action to understand fast fashion by younger consumers

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