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Social control in online communities of consumption : a framework for community management
Sibai, Olivier; Valck, Kristine de; Farrell, Andrew M.; … - In: Psychology & marketing 32 (2015) 3, pp. 250-264
Persistent link: https://www.econbiz.de/10010527170
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Revolution in sales : the impact of social media and related technology on the selling environment
Marshall, Greg W.; Moncrief, William C.; Rudd, John M.; … - In: The journal of personal selling & sales management : JPSSM 32 (2012) 3, pp. 349-363
Persistent link: https://www.econbiz.de/10009579253
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Social media and related technology : drivers of change in managing the contemporary sales force
Moncrief, William C.; Marshall, Greg W.; Rudd, John M. - In: Business horizons 58 (2015) 1, pp. 45-55
Persistent link: https://www.econbiz.de/10010476151