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Social Web
Consumer behaviour
83,611
Konsumentenverhalten
81,161
Service quality
21,768
Dienstleistungsqualität
21,017
Customer satisfaction
15,533
Kundenzufriedenheit
13,950
Philippinen
13,104
Relationship marketing
12,576
Beziehungsmarketing
12,498
Theorie
11,046
Theory
10,828
Emotion
10,810
Philippines
10,355
Brand management
7,901
Markenführung
7,854
Brand image
7,001
Markenimage
6,955
USA
6,768
United States
6,446
Online-Handel
6,044
Online retailing
6,030
Deutschland
5,479
Social web
5,288
Germany
5,116
Online-Marketing
4,750
Internet marketing
4,738
Einzelhandel
4,524
Retail trade
4,475
Brand
4,400
Markenartikel
4,386
Experiment
4,159
Electronic Commerce
4,144
E-commerce
4,021
Werbewirkung
3,798
Advertising effects
3,757
Verbraucherverhalten
3,591
India
3,358
Indien
3,279
Vertrauen
3,153
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3,108
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930
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96
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49
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Filieri, Raffaele
20
Law, Chun Hung Roberts
15
Loureiro, Sandra Maria Correia
15
Dwivedi, Yogesh Kumar
14
Hollebeek, Linda D.
14
Martínez-López, Francisco J.
14
Flavián Blanco, Carlos
13
Gázquez-Abad, Juan Carlos
11
Ranfagni, Silvia
11
Rita, Paulo
11
Casaló, Luis V.
10
Ozuem, Wilson
10
Veloutsou, Cleopatra
10
Bigné Alcañiz, J. Enrique
9
Füller, Johann
9
Harrigan, Paul
9
Hennig-Thurau, Thorsten
9
Ko, Eunju
9
Schivinski, Bruno
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Akram, Umair
8
Berger, Jonah
8
Hajli, Nick
8
Hazari, Sunil
8
Liang, Sai
8
Luo, Xueming
8
Rather, Raouf Ahmad
8
Ruyter, Ko de
8
Schweidel, David A.
8
Sohail, M. Sadiq
8
Valck, Kristine de
8
Wallace, Elaine
8
Bilgihan, Anil
7
Conduit, Jodie
7
Kumar, Jitender
7
Kumar, Vikas
7
Lorenzo-Romero, Carlota
7
Martinez, Luis F.
7
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Springer Fachmedien Wiesbaden
12
IGI Global
6
American Marketing Association
3
Information Resources Management Association
3
De Gruyter Oldenbourg
2
Edward Elgar Publishing
2
National Bureau of Economic Research
2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
Technische Universität Braunschweig
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Erasmus Research Institute of Management
1
Eric Cuvillier <Firma>
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
Georg-August-Universität Göttingen
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <16., 2017, Gent>
1
International Association for the Study of Insurance Economics
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Media Economics Institut / Köln
1
OECD
1
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Journal of business research : JBR
222
Journal of retailing and consumer services
178
International journal of internet marketing and advertising : IJIMA
107
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
83
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
76
Technological forecasting & social change : an international journal
69
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
67
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
51
International journal of hospitality management
49
Journal of internet commerce
49
International journal of advertising : the review of marketing communications
48
Journal of marketing communications
47
Psychology & marketing
47
International journal of electronic marketing and retailing : IJEMR
43
The journal of brand management : an international journal
41
Electronic commerce research
39
International journal of consumer studies
39
Journal of electronic commerce research : JECR
39
Journal of management information systems : JMIS
39
Tourism management : research, policies, practice
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Journal of marketing management : MM
36
Information systems research : ISR
35
Cogent business & management
34
International journal of business information systems : IJBIS
33
International journal of technology marketing : IJTMkt
33
Journal of marketing
33
Journal of travel and tourism marketing
33
Marketing intelligence & planning
33
International journal of electronic commerce : IJEC
29
Young consumers : insight and ideas for responsible marketers
28
Asia Pacific journal of marketing and logistics
27
Journal of fashion marketing and management
27
International journal of contemporary hospitality management
26
Journal of hospitality marketing & management
26
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
25
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of the Academy of Marketing Science
25
Management science : journal of the Institute for Operations Research and the Management Sciences
25
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ECONIS (ZBW)
5,288
EconStor
1
OLC EcoSci
1
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1
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date (oldest first)
1
Rectifying failure of service : how customer perceptions of justice affect their emotional reponse and social media testimonial
Kim, Eojina
;
Tang, Liang
- In:
Journal of hospitality marketing & management
25
(
2016
)
7/8
,
pp. 897-924
Persistent link: https://www.econbiz.de/10011621365
Saved in:
2
"Actions speak louder than words" : an impact of service recovery antecedents on customer delight in quick-service restaurants
Agnihotri, Durgesh
;
Kulshreshtha, Kushagra
;
Tripathi, Vikas
- In:
Asia-Pacific journal of business administration
14
(
2022
)
4
,
pp. 421-444
Persistent link: https://www.econbiz.de/10013536877
Saved in:
3
Determining influence of service quality on user identification, belongingness, and satisfaction on mobile social media : insight from emotional attachment perspective
Pang, Hua
;
Zhang, Kaige
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462295
Saved in:
4
Customer perceptions of value, satisfaction, and loyalty in the social media era : insights from electrical home appliances in an emerging economy
Md Uzir Hossain Uzir
;
Ishraq Jerin
;
Abu Bakar bin Abdul …
- In:
International journal of quality and innovation : IJQI
6
(
2022
)
2
,
pp. 190-230
Persistent link: https://www.econbiz.de/10013257353
Saved in:
5
Relationships among customer loyalty, customer satisfaction, corporate image and behavioural intention on social media for a corporation
Lv, Haixia
;
Yu, Guang
;
Wu, Gang
- In:
International journal of information technology and …
17
(
2018
)
3
,
pp. 170-183
Persistent link: https://www.econbiz.de/10011896613
Saved in:
6
First step in social media : measuring the influence of online management responses on customer satisfaction
Gu, Bin
;
Ye, Qiang
- In:
Production and operations management : an international …
23
(
2014
)
4
,
pp. 570-582
Persistent link: https://www.econbiz.de/10010364045
Saved in:
7
The moderating role of relationship quality in the customer engagement and satisfaction relationship in brand communities : the role of gender
Haverila, Matti J.
;
Haverila, Kai
;
McLaughlin, Caitlin
- In:
International journal of electronic marketing and …
12
(
2021
)
4
,
pp. 339-356
Persistent link: https://www.econbiz.de/10012669849
Saved in:
8
Positive customer churn : an application to online dating
Dechant, Andrea
;
Spann, Martin
;
Becker, Jan U.
- In:
Journal of service research
22
(
2019
)
1
,
pp. 90-100
Persistent link: https://www.econbiz.de/10012005779
Saved in:
9
Does customer satisfaction exist in purchasing and usage of electronic home appliances in Bangladesh through interaction effects of social media?
Md Uzir Hossain Uzir
;
Abu Bakar bin Abdul Hamid
; …
- In:
International journal of business excellence : IJBEX
23
(
2021
)
1
,
pp. 113-137
Persistent link: https://www.econbiz.de/10012506639
Saved in:
10
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
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