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Social Web
Konsumentenverhalten
79,078
Consumer behaviour
78,645
Unternehmensethik
17,333
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16,415
Theorie
14,141
Theory
13,909
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12,081
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11,394
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9,039
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8,930
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8,892
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8,878
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8,852
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7,663
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7,435
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7,432
United States
7,135
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7,133
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7,057
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6,956
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6,568
Brand image
6,543
Deutschland
6,526
Germany
5,687
Kundenzufriedenheit
5,423
Customer satisfaction
5,422
Online-Handel
5,407
Online retailing
5,393
Social web
4,755
Verhalten
4,727
Online-Marketing
4,416
Internet marketing
4,391
Dienstleistungsqualität
4,374
Service quality
4,371
Behaviour
4,357
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4,340
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4,240
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4,235
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Filieri, Raffaele
18
Dwivedi, Yogesh Kumar
14
Martínez-López, Francisco J.
14
Flavián Blanco, Carlos
13
Loureiro, Sandra Maria Correia
13
Hollebeek, Linda D.
12
Rita, Paulo
11
Casaló, Luis V.
10
Füller, Johann
10
Gázquez-Abad, Juan Carlos
10
Law, Chun Hung Roberts
10
Ranfagni, Silvia
10
Hajli, Nick
9
Hennig-Thurau, Thorsten
9
Seo, Yuri
9
Stephen, Andrew T.
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Akram, Umair
8
Bigné Alcañiz, J. Enrique
8
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8
Ko, Eunju
8
Luo, Xueming
8
Ozuem, Wilson
8
Schivinski, Bruno
8
Sohail, M. Sadiq
8
Wallace, Elaine
8
Chen, Huan
7
Conduit, Jodie
7
Gu, Bin
7
Kumar, Jitender
7
Kumar, Vikas
7
Lorenzo-Romero, Carlota
7
Martinez, Luis F.
7
Pittman, Matthew
7
Rana, Nripendra P.
7
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7
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7
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Bayerische Landeszentrale für Neue Medien
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Ernst-Moritz-Arndt-Universität Greifswald
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
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1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
ICORIA <16., 2017, Gent>
1
International Association for the Study of Insurance Economics
1
International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
Karlsruher Institut für Technologie / Fakultät für Wirtschaftswissenschaften
1
Media Economics Institut / Köln
1
National Bureau of Economic Research
1
Nomos Verlagsgesellschaft
1
Peter Lang GmbH
1
RWTH Aachen
1
Social Media in der Lebenswelt und Berufswahl Jugendlicher - Who Cares? <Veranstaltung> <2013, Frankfurt am Main>
1
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Journal of business research : JBR
218
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
94
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
78
Technological forecasting & social change : an international journal
65
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
62
The journal of product & brand management
56
Journal of marketing communications
48
International journal of advertising : the review of marketing communications
47
Journal of promotion management : innovations in planning and applied research
47
Journal of internet commerce
45
Psychology & marketing
42
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
Journal of electronic commerce research : JECR
37
The journal of brand management : an international journal
37
Journal of management information systems : JMIS
35
Journal of marketing management : JMM ; journal of the Academy of Marketing
35
Cogent business & management
33
Young consumers : insight and ideas for responsible marketers
33
Journal of marketing management : MM
32
Tourism management : research, policies, practice
31
Electronic commerce research
30
Information systems research : ISR
30
International journal of technology marketing : IJTMkt
30
International journal of hospitality management
29
International journal of electronic commerce : IJEC
28
Journal of fashion marketing and management
27
Journal of marketing
27
Journal of travel and tourism marketing
27
Asia Pacific journal of marketing and logistics
26
International journal of business information systems : IJBIS
26
Marketing intelligence & planning
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of the Academy of Marketing Science
25
Journal of strategic marketing
24
Journal of hospitality marketing & management
23
Management science : journal of the Institute for Operations Research and the Management Sciences
23
International journal of contemporary hospitality management
21
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ECONIS (ZBW)
4,755
EconStor
3
OLC EcoSci
1
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1
Ethics
during adolescence : a social networks perspective
Gentina, Elodie
;
Rose, Gregory
;
Vitell, Scott J.
- In:
Journal of business ethics : JOBE
138
(
2016
)
1
,
pp. 185-197
Persistent link: https://www.econbiz.de/10011563467
Saved in:
2
Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns
Gordon, Ross
;
Jones, Sandra
;
Barrie, Lance
;
Gilchrist, Heidi
- In:
Journal of macromarketing : examining the interactions …
35
(
2015
)
4
,
pp. 419-434
Persistent link: https://www.econbiz.de/10011413158
Saved in:
3
The philosophical and methodological guidelines for ethical online ethnography
Hair, Neil
;
Akdevelioglu, Duygu
;
Clark, Moira
- In:
International journal of market research
65
(
2023
)
1
,
pp. 12-28
Persistent link: https://www.econbiz.de/10014233810
Saved in:
4
Diffusion of moral behavior on a collaborative consumption platform : dual mechanisms of deindividuation and self-presentation
Bae, Joonheui
;
Kim, Kyung Hoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10014251310
Saved in:
5
Teenagers' moral advertising literacy in an influencer marketing context
Sweeney, Emma
;
Lawlor, Margaret-Anne
;
Brady, Mairead
- In:
International journal of advertising : the review of …
41
(
2022
)
1
,
pp. 54-77
Persistent link: https://www.econbiz.de/10013167383
Saved in:
6
Disaster selfies : how ethical reminders can mitigate morally questionable consumption practices
Akin, Tugce
;
Schuckmann, Julia von
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 334-349
Persistent link: https://www.econbiz.de/10014248872
Saved in:
7
Do ethical social media communities pay off? : an exploratory study of the ability of Facebook ethical communities to strengthen consumers' ethical consumption behavior
Gummerus, Johanna
;
Liljander, Veronica
;
Sihlman, Reija
- In:
Journal of business ethics : JOBE
144
(
2017
)
3
,
pp. 449-465
Persistent link: https://www.econbiz.de/10011757458
Saved in:
8
Consumers' ethical perceptions of social media analytics practices : risks, benefits and potential outcomes
Michaelidou, Nina
;
Micevski, Milena
- In:
Journal of business research : JBR
104
(
2019
),
pp. 576-586
Persistent link: https://www.econbiz.de/10012105197
Saved in:
9
Revisiting consumer empowerment : an exploration of ethical consumption communities
Papaoikonomou, Eleni
;
Alarcón, Amado
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
1
,
pp. 40-56
Persistent link: https://www.econbiz.de/10011657491
Saved in:
10
Consumers' concerns with how they are researched online
Moraes, Caroline
- In:
Business & professional ethics journal
36
(
2017
)
1
,
pp. 79-101
Persistent link: https://www.econbiz.de/10011687837
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