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Social Web
Konsumentenverhalten
79,110
Consumer behaviour
78,677
Beziehungsmarketing
25,171
Relationship marketing
25,143
Service quality
20,648
Dienstleistungsqualität
20,632
Theorie
13,793
Customer satisfaction
13,754
Kundenzufriedenheit
13,618
Theory
13,566
Satisfaction
10,567
Deutschland
10,423
Germany
9,700
Zufriedenheit
9,615
Markenführung
8,280
USA
8,279
Brand management
8,277
United States
7,981
Markenimage
7,072
Brand image
7,036
Mobilkommunikation
6,890
Äthiopien
6,830
Mobile communications
6,821
Ethiopia
6,727
Hotel industry
6,340
Hotellerie
6,332
Online-Handel
6,139
Online retailing
6,119
Social web
6,108
Vertrauen
6,095
Confidence
5,879
Online-Marketing
5,483
Internet marketing
5,437
Electronic Commerce
5,267
E-commerce
4,974
Einzelhandel
4,812
Retail trade
4,710
Brand
4,439
Markenartikel
4,429
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3,356
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988
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5,086
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1,025
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4,586
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499
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117
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115
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115
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76
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76
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64
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59
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46
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46
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44
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44
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25
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20
Sammlung
20
Ratgeber
18
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17
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7
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6
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3
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5,818
German
296
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1
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1
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Filieri, Raffaele
19
Law, Chun Hung Roberts
19
Loureiro, Sandra Maria Correia
17
Martínez-López, Francisco J.
17
Ozuem, Wilson
16
Dwivedi, Yogesh Kumar
15
Flavián Blanco, Carlos
15
Harrigan, Paul
15
Hollebeek, Linda D.
14
Rita, Paulo
14
Agnihotri, Raj
13
Hajli, Nick
13
Bigné Alcañiz, J. Enrique
11
Casaló, Luis V.
11
Ranfagni, Silvia
11
Füller, Johann
10
Gázquez-Abad, Juan Carlos
10
Seo, Yuri
10
Thaichon, Park
10
Vrontis, Demetris
10
Akram, Umair
9
Bilgihan, Anil
9
Hennig-Thurau, Thorsten
9
Itani, Omar S.
9
Ko, Eunju
9
Schivinski, Bruno
9
Stephen, Andrew T.
9
Usman, Osly
9
Veloutsou, Cleopatra
9
Ahuja, Vandana
8
Conduit, Jodie
8
Constantinides, Efthymios
8
Dholakia, Utpal M.
8
Dolan, Rebecca
8
Grewal, Dhruv
8
Liang, Sai
8
Luo, Xueming
8
Pantano, Eleonora
8
Ruyter, Ko de
8
Sohail, M. Sadiq
8
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Springer Fachmedien Wiesbaden
15
IGI Global
14
American Marketing Association
3
De Gruyter Oldenbourg
2
Information Resources Management Association
2
National Bureau of Economic Research
2
Springer International Publishing
2
Technische Universität Braunschweig
2
Universität Bremen
2
Universität Mannheim
2
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
Academy of Marketing
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Deutsches Forschungsinst. f. öffentl. Verwaltung Speyer
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
F.A.Z.-Institut für Management-, Markt- und Medieninformationen
1
Fachhochschule Reutlingen / European School of Business
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
Galileo Press
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
Helmut-Schmidt-Universität
1
ICEC <15, 2013, Turku>
1
ICORIA <16., 2017, Gent>
1
IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
1
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
1
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Journal of business research : JBR
254
Journal of retailing and consumer services
181
International journal of internet marketing and advertising : IJIMA
103
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Technological forecasting & social change : an international journal
74
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
69
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
69
International journal of hospitality management
61
The journal of product & brand management
60
Journal of internet commerce
56
Journal of marketing communications
55
Journal of promotion management : innovations in planning and applied research
55
Psychology & marketing
51
International journal of advertising : the review of marketing communications
48
International journal of electronic marketing and retailing : IJEMR
48
Tourism management : research, policies, practice
45
Industrial marketing management : the international journal for industrial and high-tech firms
42
Journal of electronic commerce research : JECR
41
Journal of strategic marketing
41
The journal of brand management : an international journal
40
International journal of consumer studies
39
Journal of management information systems : JMIS
38
Journal of marketing management : JMM ; journal of the Academy of Marketing
38
Journal of marketing
37
Journal of marketing management : MM
37
Journal of travel and tourism marketing
37
Information systems research : ISR
36
International journal of business information systems : IJBIS
36
International journal of contemporary hospitality management
36
Cogent business & management
35
Electronic commerce research
35
International journal of electronic commerce : IJEC
34
International journal of technology marketing : IJTMkt
33
Business horizons
32
Journal of hospitality marketing & management
32
Marketing intelligence & planning
32
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
31
SpringerLink / Bücher
30
Asia Pacific journal of marketing and logistics
29
International journal of e-business research : an official publication of the Information Resources Management Association
28
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Source
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ECONIS (ZBW)
6,108
EconStor
2
OLC EcoSci
1
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1
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6,111
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date (oldest first)
1
Responding to negative online reviews : the effects of hotel responses on customer inferences of
trust
and concern
Sparks, Beverley
;
So, Kevin Kam Fung
;
Bradley, Graham L.
- In:
Tourism management : research, policies, practice
53
(
2016
),
pp. 74-85
Persistent link: https://www.econbiz.de/10011440024
Saved in:
2
Factors affecting loyalty of mobile social networks' users
Hajiheydari, Nastaran
;
Maskan, Babak Hazaveh Hesar
; …
- In:
International journal of e-business research : an …
13
(
2017
)
1
,
pp. 66-81
Persistent link: https://www.econbiz.de/10011654740
Saved in:
3
Comparing email and SNS users : investigating e-servicescape, customer reviews,
trust
, loyalty and E-WOM
Tran, Gina A.
;
Strutton, David
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-17
Persistent link: https://www.econbiz.de/10012171958
Saved in:
4
What do hotel customers complain about? : text analysis using structural topic model
Hu, Nan
;
Zhang, Ting
;
Gao, Baojun
;
Bose, Indranil
- In:
Tourism management : research, policies, practice
72
(
2019
),
pp. 417-426
Persistent link: https://www.econbiz.de/10011996164
Saved in:
5
Antecedents and an outcome of customer engagement with hotel brand community on Facebook
Touni, Reham
;
Kim, Woo Gon
;
Choi, Hyung-Min
;
Ali, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 278-299
Persistent link: https://www.econbiz.de/10012201350
Saved in:
6
Customer participation in service innovation using SNS smartphone apps : an investigation of the Indian hotel service industry
Sarmah, Bijoylaxmi
;
Shukla, Yupal
;
Chatterjee, Ravi
; …
- In:
International journal of emerging markets
18
(
2023
)
9
,
pp. 2971-2992
Persistent link: https://www.econbiz.de/10014451774
Saved in:
7
Identifying value-creating aspects in luxury hotel services via third-party online reviews : a cross-cultural study
Tsiotsou, Rodoula H.
- In:
International journal of retail and distribution management
50
(
2022
)
2
,
pp. 183-205
Persistent link: https://www.econbiz.de/10013397924
Saved in:
8
Determining the reliability and validity of online reputation databases for lodging : Booking.com, TripAdvisor, and HolidayCheck
Rodríguez-Díaz, Manuel
;
Espino Rodríguez, Toms F.
- In:
Journal of vacation marketing : an international journal
24
(
2018
)
3
,
pp. 261-274
Persistent link: https://www.econbiz.de/10011912209
Saved in:
9
Relationships among customer loyalty, customer
satisfaction
, corporate
image
and behavioural intention on social media for a corporation
Lv, Haixia
;
Yu, Guang
;
Wu, Gang
- In:
International journal of information technology and …
17
(
2018
)
3
,
pp. 170-183
Persistent link: https://www.econbiz.de/10011896613
Saved in:
10
Profiling satisfied and dissatisfied hotel visitors using publicly available data from a booking platform
Pokryshevskaya, Elena B.
;
Antipov, Evgeny A.
- In:
International journal of hospitality management
67
(
2017
),
pp. 1-10
Persistent link: https://www.econbiz.de/10011785129
Saved in:
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